This comprehensive review will focus on UpViral, which is a highly-recommended viral marketing platform that offers enough tools to keep you afloat in the global marketplace.
Before we go ahead, you may be curious to find out what viral marketing is and how it works. If you could observe through your Twitter or Facebook feed, you may find official accounts of well-known brands such as Wendy’s upload a plethora of relatable memes and funny posts. If you see it as an example of viral marketing, then congratulations!
However, that’s just the tip of the iceberg – there are many different ways of achieving viral marketing tactics. While there may be other platforms that offer similar solutions, none of them can match UpViral’s unique promotional style. Keep reading if you think this could be what you need to promote your business!
For those of you who prefer a more visual experience, here is a video review from Jeff Aman’s YouTube channel. To get a comprehensive overview of UpViral, you may still want to check out our article below.
What is UpViral? Get Upviral
UpViral is a cloud-based referral marketing software that lets you launch viral marketing campaigns with the best results possible, meaning better conversion rates and viral traffic. It allows you to create a wide range of viral campaigns, from social media platforms like Facebook and Twitter to video-sharing sites like YouTube and TikTok. You can also run effective e-mail marketing campaigns with a set of optimized tools that UpViral happily provides.
This unique marketing platform is just the beginning. What can you do? Aside from social and e-mail campaigns, UpViral also lets you:
- Organize giveaways and contests to further engage your consumer base,
- Run split A/B tests to see which element of the campaign sticks well with audiences,
- Edit and publish good-looking landing pages,
- Track analytic updates to see if any of your campaigns have produced excellent results,
- Customize and schedule your campaigns at the right time,
- Manage up to 10 campaign brands in one dashboard, and
- Set up automated e-mails based on user action where your promotional e-mails are sent every time your potential customer interacts with your campaign.
Why Should You Try It?
You may not have the right knowledge to grow your blog, influencer or content creator. You don’t need to have taken tons of tutorials on it or studied business in college. The best thing is to call or hire someone who has experience in creating followers and sales. Get Upviral
UpViral is a perfect solution that you can try if you want to increase your social following and viral traffic, as well as broaden the awareness of your brand beyond your current consumer base. With it, you will be able to utilize tons of helpful tools needed to reach your goals and aspirations. Aside from having excellent marketing features, it also has enough resources to create outstanding launching events for your new product or service – a game-changer, as most users may say.
UpViral is guaranteed to produce better results than traditional methods, which often result in a slower turnout. However, it’s worth noting that it should not be considered a magic trick that can fix all your marketing woes in an instant, but rather a long-term strategy designed to help you keep up with your momentum. UpViral believes that communicating with your audience is as important as managing your brand. Fortunately, you have enough resources to do it all!
Who should use upViral?
UpViral is not only for content creators or influencers who have a large following on social media and other content-sharing platforms. Any business, large or small, can use UpViral. We’ve put together a list of people who can use this service to help you decide if it is right for you.
- Digital marketing specialists and agencies
- Physical businesses include department stores, essential service providers, and restaurants.
- E-commerce websites and storefronts
- Solo-owned small businesses, from podcasts to arts and crafts
- SaaS business firms and many more!
How to Use UpViral
To get everything started, the first thing you would need to do is create an UpViral account. After that, you’ll be redirected back to the dashboard. Here you can create your first campaign. The platform lets you choose between any of the three campaign types: giveaways (Viral Rewards), contests (Viral Sweepstakes), and generic campaigns (Viral Waitlists).
The Viral Rewards campaign is where you get to reward your customers with bonus items after they accomplish certain goals, and is specially designed as a surefire way to generate leads. Viral Sweepstakes, on the other hand, provide you with the opportunity to generate contests for your subscribers to partake in. Contests and giveaways are a way to promote your brand to others than your own audience. They can also be used as forms of referral marketing (also known as word-of-mouth marketing).
Giveaways and contests aside, UpViral also allows you to create other forms of marketing your brand to potential visitors. The Viral Waitlist campaign is built to create and maintain a sizable following needed for the launch of any of your new products. With this feature, you can integrate with tons of different content-sharing and social media sites, such as YouTube, Facebook, and Instagram. UpViral will track all interactions between the platforms once they are connected. Get Upviral
- Follow your pages/accounts or subscribe to them;
- Liking and reacting to any of your posts;
- Sharing, reposting, or retweeting your content for anyone else to see; and
- Commenting and tagging your friends below your shared post.
You may even connect UpViral’s services to your blog and/or e-commerce store, on top of making use of remarkable e-mail marketing tools! In addition, you have the liberty and convenience to customize your sales funnel blueprint with hundreds of optimized templates to pick from. You can change the color scheme, modify fonts and add your branding to the template.
Now that we’ve covered the gist of what you could essentially do with UpViral, let’s take a closer look at all the key features it has to offer.
Referral Link System
UpViral is best known for its unique referral link system that emphasizes giving rewards to the subscribers or followers that share your content. You can set the goals and accomplishments that subscribers need to reach certain points. This allows you to give great gifts or rewards to them. Your account dashboard gives you full control to make any changes that you wish.
The more actions or goals your subscribers achieve, the more points they’re rewarded, and the more you have the chance to acquire as many leads as you desire! UpViral understands how important it can be for you to have twice the number of leads when sharing your platform online. Its unique referral system has been highly praised by users who have used it to promote brands.
Coupon Delivery and Rewards System
Coupons can be used to not only keep customers happy and continue to subscribe to your content but also to attract new customers to engage with your content. UpViral knows how vital coupons are in marketing campaigns, which is why it offers users a coupon delivery system where they can generate and share unique coupon codes with their customer base. Get Upviral
You can customize the discount rate and set up a series or actions to release the coupon when your followers reach a milestone. For example, sharing a link from your online store with their friends. The coupon delivery system is just one of the numerous functions featured in UpViral’s scaleable rewards system, where you can customize freely according to your business needs.
Analytic User Tracking
Tracking pixel traffic is just as important when it comes to organizing a marketing campaign that succeeds. UpViral makes it easy to connect with many third-party services, all of which can do the same thing – and without limitations! With quick connections to Google Analytics, Facebook Pixel, and more, you can add as many tracking scripts as you want, from lead captures to social sharing, for better leverage.
E-mail automation, CRMs and Autoresponders
In the case of automated e-mail marketing, UpViral provides you with enough essential tools that you can use freely. You can create and send e mails about your business or brand that are timed or triggered based on the actions of your customers.
To understand how e-mail automation works, let’s show you an example: one of your users clicks or taps a link to a discount coupon on your online store. Then, they are redirected to a page stating that to gain access to the coupon code, they will need to type in their e-mail address first. After completing the task, they receive a notification that an e-mail message with the coupon code has been sent to them.
Automation aside, UpViral also allows integrations with third-party autoresponders and customer relationship managers (CRMs). Referral codes can be included in your e mails. These can be used to convert your mailing lists into useful lead sources. They are equally as effective as pixel tracking when it comes to checking on the user’s behavior.
Split A/B Testing
As we’ve mentioned earlier in the article, split testing is proven to be a very helpful way of examining which version of your campaign collateral has much better potential than the other. Digital marketers who are experienced in digital marketing use split testing (or A/B testing) to identify the areas that need to be improved. It’s also utilized to pinpoint which of the two versions produces a better return on investment (ROI) as well as higher conversion rates.
Split testing with UpViral allows you to test and experiment with almost every aspect of your brand and product campaign such as thank you pages and landing pages, promotional e-mails and thank you pages.
Automatic Fraud Detection and Security
Dealing with scams and fraudulent actions can hurt you and your business in the long run. That’s why UpViral has the right amount of security-related tools to make sure your campaign doesn’t fall victim to dishonest user behavior. As your campaign slowly reaches the desired level of success, there may be a possibility that suspicious online users may infiltrate and cheat their way out of the system. This could result in a significant loss of leads generated and new customers.
UpViral runs a Fraud Center program in the background. This checks for suspicious user actions using cookies or IP tracking and then reports back to you what it found. It also lets you set up captchas for whenever suspicious activity is detected, and you may also run a blacklist that bars those who are suspected of getting in the way of your campaign. Get Upviral
Although website pop-ups can be annoying, they are a great way to capture quality leads. A few pop-ups can help you get as many customers as possible in a very short time. UpViral’s built-in pop-up builder makes it easy for you to incorporate a wide range of pop-ups into your site.
You don’t need to code anything, no matter how brief it is or whether you are linking to your discount offers. All you have to do is customize, drag and drop where you wish to place a pop-up window. While other marketing software services require you to integrate with third-party apps just to gain access to this feature, UpViral’s pop-up editor can be quickly accessed within the confines of the platform.
Social Campaign Sharing
UpViral’s ability to use social media to spread awareness and promote brands to a wider audience is part of what makes it so attractive. Nowadays, social media platforms are seen as a crucial aspect of sharing many different forms of consumable content. These platforms are where many people go online to make new friends, discover new things and get new ideas.
UpViral is aware that social media has so many untapped opportunities. That’s why the platform makes it convenient and easy for you to integrate with tons of social sites and apps such as Facebook, Twitter, Instagram, Pinterest, and even TikTok for better shareability. What’s particularly interesting is that you also get to fully customize however you want your social sharing to look, from the overall appearance down to the number of buttons or links to social media sites.
UpViral, like many other marketing platforms, offers seamless integrations with third-party applications. The software supports over 50 native integrations with a wide range of marketing, e-commerce, and automation-related solutions, such as e-mail marketing tools, autoresponders, and even webinar apps.
One noteworthy mention is its built-in connection to Zapier, the popular automation service that lets you integrate with thousands more apps to ease up your workflow. In addition to the easy-access integrations, UpViral also has a customizable API tool that lets you establish connections with lots more external platforms with just a few touches of code.
We’ve compiled a list of platforms we could find that would allow us to get an idea of the number of native integrations UpViral offers.
- Campaign Monitor
- Campaign Refinery
- Constant Contact
- Ever Webinar
- GetResponse360 and GetReponse 360
- HTML Form
- Klick Tipp
- Mad Mimi
- Office Auto Pilot
- Sales Autopilot
- SG Autorepondeur
- TPNI Engage
- Webinar JEO
UpViral offers three pricing plans, each having a wide scope of offered features tailored for different business and marketing needs. The Starter plan is ideal for those who are just starting out in marketing and want to learn more about brand and product marketing. It also includes a few tips to increase a business’s return-on-investment (ROI). While the Business tier is UpViral’s best pricing option, it is suited to established businesses and creators who have a large following. If you are an expert in viral marketing, the Premium package will allow you to access all the platform’s features and the most advanced tools. Get Upviral
To get a full gist of what you can get for each pricing plan, we’ve listed down all the details that you may need to know, including the costs and key features. Let’s begin with the software’s starter package!
1. Starter Plan – $79 if paid monthly, $59/month if paid annually
These are the key features of the Starter Plan:
- It lets you run unlimited campaigns, hold unlimited rewards to your subscribers/followers, and organize unlimited contests for better chances of generating leads
- It lets you earn up to 10,000 leads or participants
- You can manage only one brand account with customizable domains and e-mail identities
- It allows you to use other essential features, such as the easy-to-use pop-up builder and page editor, as well as pixel tracking
- You get e-mail support whenever you need any assistance using the platform
- Fraud detection tools are available to alert you if any user is dishonest.
While you may get to use a slew of essential marketing functions with this plan, you would not be able to remove any signs of UpViral branding and replace them with your own.
2. Business Plan – $119 if paid monthly, $89/month if paid annually
This plan lets you make use of all the tools found in the Starter plan, plus some other noteworthy features and upgrades, such as:
- Earn up to 25,000 leads
- Connecting with up to three brand accounts, each with a custom domain and e-mail identity
- Split testing using different types of collateral
- Integration with Zapier as a gateway to thousands more apps and services
- Use the public API tool to create custom integrations
- Utilizing the countdown timer
- Geo-tagging allows you to limit access to your content based upon where it is located.
Additionally, you’re allowed to replace all the branding material from UpViral with your own – it’s a huge upgrade from the Starter plan, which you wouldn’t get to do so otherwise.
3. Premium Plan – $299 if paid monthly, $219/month if paid annually
You can use all features of the previous plans with priority customer support. You also get significant upgrades, such as:
- Over 100,000 participants or leads generated.
- Manage up to 10 brands with separate e-mail identities and custom domains
Trial Period and Money-back Policy
Are you still skeptical about the services and features that UpViral offers? You can test it out for 14 days to see if it is right for you. The trial period may not be free, which can be a disadvantage to some who want to try it out, but for only $1, you get full access to all the features each pricing plan has to offer.
You can decide whether you want to continue the trial or not after the trial ends. UpViral comes with a 30-day money-back guarantee. This policy applies to the initial 30 days after you start using it. To request a refund, you can submit a support ticket via your dashboard if you are not satisfied with the performance within the allotted time slot. These offers are completely risk-free so you don’t have to be concerned about being taken advantage of. Get Upviral
Both the pros and cons
UpViral is a popular choice for best online marketing solutions. But, as with all other viral marketing platforms, there are a few shortcomings as well. To help guide you in your decision, we’ve listed some notable pros and cons that we could find.
- No matter what pricing plan you subscribe to, you can run unlimited viral campaigns
- You can organize and hold contest and giveaway campaigns without all the added hassle – nearly everything has been streamlined to be easy to use
- There is a wide range of customization possibilities that you get to explore when it comes to editing campaign collaterals, from the drag-and-drop page and pop-up builders to the e-mail copy templates
- Built-in integrations with over 50 external apps, including all the major e-mail marketing services, have never been this convenient
- The connection possibilities are limitless with the Zapier integration, and the public API tool
- UpViral is the best mobile optimization company.
- UpViral makes social sharing easy. You don’t have to code a thing to do it.
- Rest assured that you get a sense of security when it comes to organizing a viral campaign, as UpViral is jam-packed with fraud detection, free SSL certification, and other security tools to keep you away from potential rigging and cheating
- Excellent customer service. Plus, you can get additional help and resources to get your campaigns moving with the Co-Pilot show.
- UpViral does not have a built-in CRM tool. You will need to integrate third-party platforms if you wish to access it.
- Although the customization options are very welcome, there are limited options, particularly in terms of the number of forms available and campaign templates.
- It can be difficult to navigate the interface, especially in certain areas of UpViral’s website like the page builder.
- In the same light, the learning curve is quite challenging, but it’s manageable once you get a hold of what to do with the features UpViral offers
Alternatives to UpViral
You should consider UpViral as a referral marketing tool. There are plenty of alternative options that offer handy functions and tools that are of the same level as UpViral, so if you believe the platform may not suit you in any possible way, you may refer to this list anytime and see which else fits you better. Get Upviral
Vyper, a marketing platform, is very similar to UpViral in almost every way. Like the latter, the former is well-regarded for letting users run viral sweepstakes and contest campaigns conveniently. It’s also known for handling social media-based campaigns remarkably well, as well as its webhook tool that’s equally as useful in generating more leads.
While Vyper may be as highly acclaimed as UpViral, there are a few notable features that it cannot offer for the time being, such as the open API tool, an easy-to-explore customization interface, campaign sharing, and split testing.
UpViral may have the upper hand when it comes to having a suite of very useful viral marketing tools, but Viral Loops takes a few steps further in offering users additional campaign possibilities. Unlike the former, the latter lets you make use of the ambassadorship program in association with Shopify, as well as built-in integrations with hundreds more third-party applications – twice the number that UpViral has!
It also allows you to create prelaunch campaign to increase momentum and to organize giveaways and contests via Meta’s Messenger app. Viral Loops may appear to be light years ahead of UpViral in terms of features, but, as with all other marketing platforms, we shouldn’t overlook its inconvenient shortcomings, such as the severe lack of campaign customizations and actions as well as the 360-degree analytic stats. Get Upviral
Gleam offers the same high-quality services as UpViral in viral marketing. It’s also renowned as one of the best marketing software platforms today since its establishment in early 2013. We are unable to pinpoint exactly what makes Gleam different from the rest, other than the fact they offer a wide variety of campaigning tools, but we have been able find out that their customer service is outstanding.
We can generally say that the other features are okay. Gleam has many positive aspects, but you should also expect some cons. The customization options for forms are limited, analytics are not as advanced, and the user interface is less friendly than other platforms.
As we reach the end of the review, we have seen so far how UpViral has been effective in rolling out viral marketing campaigns. There are enough tools to suit both marketing professionals and newbies as well as small businesses and content creators. Although there are some areas of the platform that require you to learn, they are still very user-friendly.
UpViral knows that certain problems call for drastic measures, and it’s proven to have worked impressively thanks to its suite of optimized and customizable marketing strategies, such as giveaways and contest sweepstakes. Although it would have been nice to have more forms, templates, and CRM tools built in, the pros far outweigh any cons.
To answer the question of whether or not UpViral is worth trying for your business needs, we’d say we highly recommend it!
FAQ Get Upviral
Does UpViral have a free option?
There is currently no free trial or plan offered by UpViral as of this writing. You can however try the platform’s free 14-day trial, which costs only $1
Does UpViral support multiple languages?
UpViral certainly does. As the online world is wide enough that it encompasses many languages, the platform makes sure you get to run successful campaigns in whatever language you want to aim. The team can speak English, Spanish or Portuguese as well as French, Malay and Korean.
Can I cancel my UpViral account? If it’s possible, how can I do it?
You can cancel your UpViral account or subscription at any time, even as the 30-day money-back policy expires. You can reach UpViral’s customer support team by sending an email to firstname.lastname@example.org, or issuing support tickets from your dashboard if you feel the platform does not serve your business and marketing needs. Get Upviral
Can I use UpViral for more than one website?
Yes! There is no limit when it comes to integrating UpViral’s services with any of your websites. The only limit you may have to worry about is the brand!