In this comprehensive review, we’ll be taking a look at UpViral, a popular and highly-recommended viral marketing platform with enough tools to help sustain your footing in the competitive global market.
You might be interested in learning more about viral marketing and how it works. You might be able to see through your Twitter and Facebook feeds that well-known brands like Wendy’s post a lot of funny memes and other relatable posts. If you see it as an example of viral marketing, then congratulations!
But that’s only the tip of an iceberg. There are many ways to achieve viral marketing strategies. While there may be other platforms that offer similar solutions, none of them can match UpViral’s unique promotional style. If you believe this is what you need, keep reading!
For those of you who prefer a more visual experience, here is a video review from Jeff Aman’s YouTube channel. To get a comprehensive overview of UpViral, you may still want to check out our article below.
What is UpViral? Upviral As A Platform
UpViral is a cloud-based referral marketing software that lets you launch viral marketing campaigns with the best results possible, meaning better conversion rates and viral traffic. You can create viral campaigns on a variety of social media platforms, including Twitter and Facebook. It also allows you to upload videos to YouTube and TikTok. You can also run effective e-mail marketing campaigns with a set of optimized tools that UpViral happily provides.
What else can you do with this one-of-a-kind marketing platform? Aside from social and e-mail campaigns, UpViral also lets you:
- Organize giveaways and contests to further engage your consumer base,
- Run split A/B tests to see which element of the campaign sticks well with audiences,
- Edit and publish good-looking landing pages,
- Keep track of analytic updates so you can see which campaigns are achieving great results.
- Customize and schedule your campaigns at the right time,
- You can manage up to 10 campaigns brands from one dashboard.
- Automated e-mails can be set up based on user actions. Your promotional e mails will be sent to every potential customer who interacts with your campaign.
Why Should You Try It?
If you are a blogger, influencer, or content creator, there’s a possibility that you may not be equipped with all the detailed knowledge about how to sustain your growth through traffic leading towards sales. Unless you’ve taken a slew of tutorials about it or majored in business while you were in college, the next best thing you would have to do is call for help from or hire an expert who knows a thing or two about creating a following and generating sales. Upviral As A Platform
UpViral is a perfect solution that you can try if you want to increase your social following and viral traffic, as well as broaden the awareness of your brand beyond your current consumer base. With it, you will be able to utilize tons of helpful tools needed to reach your goals and aspirations. It has excellent marketing capabilities and enough resources to launch your product or service in a memorable way. This is a game-changer according to many users.
Formulating viral campaigns using UpViral has been guaranteed to create better and faster results, unlike traditional methods that often have a much slower turnout. However, it’s worth noting that it should not be considered a magic trick that can fix all your marketing woes in an instant, but rather a long-term strategy designed to help you keep up with your momentum. UpViral believes that communicating with your audience is as important as managing your brand. Fortunately, you have enough resources to do it all!
Who Should Use UpViral?
UpViral is not only for content creators or influencers who have a large following on social media and other content-sharing platforms. Any business, large or small, can use UpViral. We’ve put together a list of people who can use this service to help you decide if it is right for you.
- Agency and digital marketing experts
- Physical businesses include department stores, essential service providers, and restaurants.
- E-commerce sites and storefronts
- Small-scale solo businesses, from arts and crafts to podcasts
- SaaS business firms and many more!
How to Use upViral
To get everything started, the first thing you would need to do is create an UpViral account. Once that’s settled, you will be redirected to the dashboard where you can create your first campaign. The platform lets you choose between any of the three campaign types: giveaways (Viral Rewards), contests (Viral Sweepstakes), and generic campaigns (Viral Waitlists).
Viral Rewards is a way to reward customers with bonuses after they achieve certain goals. It is a proven way to get leads. Viral Sweepstakes on the other hand give you the chance to create contests for your subscribers. Contests and giveaways are a way to promote your brand to others than your own audience. They can also be used as forms of referral marketing (also known as word-of-mouth marketing).
Giveaways and contests aside, UpViral also allows you to create other forms of marketing your brand to potential visitors. Viral Waitlist is designed to build and maintain a large following for your products’ launch. With this feature, you can integrate with tons of different content-sharing and social media sites, such as YouTube, Facebook, and Instagram. UpViral will track all interactions between the platforms once they are connected. Upviral As A Platform
- Following or subscribing to your pages/accounts;
- Liking and reacting to any of your posts;
- You can share, repost, or retweet your content so that others can see it.
- Commenting and tagging your friends below your shared post.
UpViral services can be connected to your blog or e-commerce site. You also have access to amazing e-mail marketing tools. In addition, you have the liberty and convenience to customize your sales funnel blueprint with hundreds of optimized templates to pick from. You may modify the color and layout designs, change into different fonts, edit the text, and even incorporate your branding for an added personal touch.
We’ve now covered the basics of what UpViral can do, so let’s look into all its key features.
Referral Link System
UpViral’s unique referral link system is what makes it stand out. It rewards subscribers and followers who share your content with their help. You can set the goals and accomplishments that subscribers need to reach certain points. This allows you to give great gifts or rewards to them. Your account dashboard gives you full control to make any changes that you wish.
Your subscribers will earn more points if they achieve more actions and goals. This will increase your chances of acquiring as many leads as possible. UpViral understands how important it can be for you to have twice the number of leads when sharing your platform online. That’s why its one-of-a-kind referral system has been positively reviewed by those who have used it to promote their brands!
Reward System and Coupon Delivery
Coupons are seen not just as a way to keep your customers satisfied and subscribed to your content, but also as something that attracts new ones to interact with whatever you offer. UpViral understands the importance of coupons in marketing campaigns. It offers users a coupon delivery service that allows them to generate and share unique coupon codes. Upviral As A Platform
You can customize the discount rate and set up a series or actions to release the coupon when your followers reach a milestone. For example, sharing a link from your online store with their friends. The coupon delivery system is just one of the numerous functions featured in UpViral’s scaleable rewards system, where you can customize freely according to your business needs.
Analytic User Tracking
Tracking pixel traffic is just as important when it comes to organizing a marketing campaign that succeeds. UpViral makes it easy to connect with many third-party services, all of which can do the same thing – and without limitations! You can connect quickly to Google Analytics, Facebook Pixel and other services to add as many tracking scripts you need, including lead captures and social sharing for greater leverage.
E-mail automation, CRMs and Autoresponders
UpViral offers enough tools to automate e-mail marketing that you can freely use. This combination of functions lets you create and send e-mails related to your brand or business, which are then timed or triggered by the actions of your consumers.
Let’s take an example to show how e-mail automation works. One of your customers clicks on a link that leads to a coupon code for your online store. They are then redirected to a page that informs them that they must enter their e-mail address to get the coupon code. After completing the task, they receive a notification that an e-mail message with the coupon code has been sent to them.
UpViral allows integration with third-party autoresponders, customer relationship managers (CRMs) and other automation tools. You can also send in referral codes in your e-mails – these can be used to turn your growing mailing lists into handy lead sources. They are equally as effective as pixel tracking when it comes to checking on the user’s behavior.
Split A/B Testing
As we’ve mentioned earlier in the article, split testing is proven to be a very helpful way of examining which version of your campaign collateral has much better potential than the other. Split testing, or A/B testing, has been used perpetually by seasoned digital marketers as they get to determine the improvements needed to be fixed in terms of design and structure. It’s also utilized to pinpoint which of the two versions produces a better return on investment (ROI) as well as higher conversion rates.
Split testing with UpViral allows you to test and experiment with almost every aspect of your brand and product campaign such as thank you pages and landing pages, promotional e-mails and thank you pages.
Automatic Fraud Detection and Security
Scammers and fraudulent activities can be costly for your business. That’s why UpViral has the right amount of security-related tools to make sure your campaign doesn’t fall victim to dishonest user behavior. As your campaign slowly reaches the desired level of success, there may be a possibility that suspicious online users may infiltrate and cheat their way out of the system. This could result in a significant loss of leads generated and new customers.
UpViral runs a Fraud Center program in the background. This checks for suspicious user actions using cookies or IP tracking and then reports back to you what it found. You can also set up captchas to detect suspicious activity, and you can also create a blacklist to block those suspected of interfering with your campaign. Upviral As A Platform
Website pop-ups may be quite an annoying inconvenience, but from a business perspective, it does make sense as it’s seen as one way of capturing quality leads. A few pop-ups can help you get as many customers as possible in a very short time. UpViral’s built-in pop-up builder makes it easy for you to incorporate a wide range of pop-ups into your site.
You don’t need to code anything, no matter how brief it is or whether you are linking to your discount offers. All you have to do is customize, drag and drop where you wish to place a pop-up window. While other marketing software services require you to integrate with third-party apps just to gain access to this feature, UpViral’s pop-up editor can be quickly accessed within the confines of the platform.
Social Campaign Sharing
Part of what makes UpViral so appealing is its ability to fully utilize the power of social media to promote and spread awareness of any brand to a wider audience. Nowadays, social media platforms are seen as a crucial aspect of sharing many different forms of consumable content. They are also where a lot of people tend to go online for a variety of purposes – to forge new friendships, explore new things, and gain new ideas.
UpViral is aware that social media has so many untapped opportunities. UpViral makes it easy to connect with numerous social media sites and apps, including Facebook, Twitter and Instagram. It’s also possible to customize how your social sharing looks, down to how many buttons and links you use on social media sites.
Many marketing platforms offer seamless integrations with external applications, and UpViral is no exception. The software supports over 50 native integrations with a wide range of marketing, e-commerce, and automation-related solutions, such as e-mail marketing tools, autoresponders, and even webinar apps.
One noteworthy mention is its built-in connection to Zapier, the popular automation service that lets you integrate with thousands more apps to ease up your workflow. In addition to the easy-access integrations, UpViral also has a customizable API tool that lets you establish connections with lots more external platforms with just a few touches of code.
We’ve compiled a list of platforms we could find that would allow us to get an idea of the number of native integrations UpViral offers.
- Campaign Monitor
- Campaign Refinery
- Constant Contact
- Ever Webinar
- GetResponse and GetReponse 360
- HTML Form
- Klick Tipp
- Mad Mimi
- Office Auto Pilot
- Sales Autopilot
- SG Autorepondeur
- TPNI Engage
- Webinar JEO
UpViral has three pricing plans. Each plan offers a variety of features that are tailored to different marketing and business needs. The Starter plan is ideal for those who are just starting out in marketing and want to learn more about brand and product marketing. It also includes a few tips to increase a business’s return-on-investment (ROI). While the Business tier is UpViral’s best pricing option, it is suited to established businesses and creators who have a large following. The Premium package lets you gain access to all of the platform’s features, plus its most advanced tools yet – this is ideal if you’re an expert in the viral marketing field. Upviral As A Platform
To get a full gist of what you can get for each pricing plan, we’ve listed down all the details that you may need to know, including the costs and key features. Let’s begin with the software’s starter package!
1. Starter Plan $79 per month if paid monthly; $59/month if annually
These are the key features of the Starter Plan:
- It lets you run unlimited campaigns, hold unlimited rewards to your subscribers/followers, and organize unlimited contests for better chances of generating leads
- It lets you earn up to 10,000 leads or participants
- You can manage only one brand account with customizable domains and e-mail identities
- It allows you to use other essential features, such as the easy-to-use pop-up builder and page editor, as well as pixel tracking
- Any assistance you require using the platform, you can get e-mail support
- Fraud detection tools are available to alert you if any user is dishonest.
While you may get to use a slew of essential marketing functions with this plan, you would not be able to remove any signs of UpViral branding and replace them with your own.
2. Business Plan – $119 monthly, $89 per month if paid annually
This plan lets you make use of all the tools found in the Starter plan, plus some other noteworthy features and upgrades, such as:
- Earning up to 25,000 generated leads
- Connecting with up to three brand accounts, each with a custom domain and e-mail identity
- A/B split testing with different kinds of campaign collateral
- Integration with Zapier as a gateway to thousands more apps and services
- Using the public API tool for customized integrations
- Use the countdown timer
- Geo-tagging allows you to limit access to your content based upon where it is located.
You can also replace the UpViral branding material with your own. This is a major upgrade to the Starter plan.
3. Premium Plan – $299 monthly if paid monthly or $219 per month if annually
This high-end tier allows you to use and explore all the existing features from the two previous plans, with the welcome addition of priority customer support. You also get significant upgrades, such as:
- Over 100,000 participants or leads generated.
- Manage up to 10 brands with separate e-mail identities and custom domains
Trial Period and Money Back Policy
Are you still skeptical about the services and features that UpViral offers? The marketing software platform has a 14-day trial period that lets you test the waters and see if it’s well-suited for your needs. The trial period may not be free, which can be a disadvantage to some who want to try it out, but for only $1, you get full access to all the features each pricing plan has to offer.
After the trial ends, it’s up to you to decide if you wish to continue or not. UpViral comes with a 30-day money-back guarantee. This policy applies to the initial 30 days after you start using it. To request a refund, you can submit a support ticket via your dashboard if you are not satisfied with the performance within the allotted time slot. Both these offers are risk-free, so there’s no need for you to worry about getting taken advantage of! Upviral As A Platform
Pros and Cons
UpViral may be known for being a contender for the best marketing solution online. There are also some flaws, just like with other viral marketing platforms. We’ve listed the pros and cons we could find to help you make a decision.
- No matter what pricing plan you subscribe to, you can run unlimited viral campaigns
- You can organize and hold contest and giveaway campaigns without all the added hassle – nearly everything has been streamlined to be easy to use
- There is a wide range of customization possibilities that you get to explore when it comes to editing campaign collaterals, from the drag-and-drop page and pop-up builders to the e-mail copy templates
- Integrations with more than 50 apps, including all major e-mail marketing service providers, are now possible.
- The connection possibilities are limitless with the Zapier integration, and the public API tool
- UpViral is the best mobile optimization company.
- Social sharing management with UpViral is so simple that you wouldn’t need to jump through hoops with coding to get everything right
- You can be sure that your viral campaign will be secure because UpViral has fraud detection and SSL certification for free.
- The customer service is elite, plus you get the extra help and resource you need to get your campaigns rolling with its Co-Pilot Show
- UpViral does not have a built-in CRM tool. You will need to integrate third-party platforms if you wish to access it.
- Although the customization options are very welcome, there are limited options, particularly in terms of the number of forms available and campaign templates.
- The interface can be a bit daunting at first, especially on certain parts of UpViral’s site such as the page builder
- The learning curve can be quite difficult, but once you understand the UpViral features, it is manageable.
Alternatives to UpViral
UpViral isn’t the only referral marketing software you should think about. You have many other options available that provide similar functions and tools to UpViral. If you feel the platform is not right for you, you can refer to this list anytime to see if there are any better options. Upviral As A Platform
Vyper is a marketing platform that is closely similar to UpViral in nearly every aspect imaginable. The former, like the latter is known for its ability to allow users to run viral sweepstakes or contest campaigns easily. It’s also known for handling social media-based campaigns remarkably well, as well as its webhook tool that’s equally as useful in generating more leads.
While Vyper may be as highly acclaimed as UpViral, there are a few notable features that it cannot offer for the time being, such as the open API tool, an easy-to-explore customization interface, campaign sharing, and split testing.
UpViral may have the upper hand when it comes to having a suite of very useful viral marketing tools, but Viral Loops takes a few steps further in offering users additional campaign possibilities. Unlike the former, the latter lets you make use of the ambassadorship program in association with Shopify, as well as built-in integrations with hundreds more third-party applications – twice the number that UpViral has!
It also allows you to create prelaunch campaign to increase momentum and to organize giveaways and contests via Meta’s Messenger app. Viral Loops may appear to be light years ahead of UpViral in terms of features, but, as with all other marketing platforms, we shouldn’t overlook its inconvenient shortcomings, such as the severe lack of campaign customizations and actions as well as the 360-degree analytic stats. Upviral As A Platform
Gleam has the same level of high-caliber services that UpViral has in terms of viral marketing. It’s also renowned as one of the best marketing software platforms today since its establishment in early 2013. We are unable to pinpoint exactly what makes Gleam different from the rest, other than the fact they offer a wide variety of campaigning tools, but we have been able find out that their customer service is outstanding.
In regards to its other features, we can say that they’re generally okay, to say the least. However, while there are plenty of pros to what Gleam offers, expect to have a few cons as well: the customization options are lacking, especially when it comes to forms, the analytics are too basic, and the user experience is not as friendly as other software platforms.
As we reach the end of the review, we have seen so far how UpViral has been effective in rolling out viral marketing campaigns. It has enough tools that are suitable for not just marketing experts but also newbies, small businesses, and content creators. Though there may be some parts of the platform that may require you to get through a steep learning curve, it remains user-friendly overall.
UpViral knows that certain problems call for drastic measures, and it’s proven to have worked impressively thanks to its suite of optimized and customizable marketing strategies, such as giveaways and contest sweepstakes. It would have been much nicer if more extra forms and templates and built-in CRM tools were added, but so far, the pros surely outweigh the cons.
We highly recommend UpViral for all your business needs.
FAQ Upviral As A Platform
Is UpViral offering a free service?
UpViral currently does not offer a free trial or plan. However, you can try out the platform’s 14-day trial which only costs $1.
Does UpViral support multiple languages?
UpViral surely does! As the online world is wide enough that it encompasses many languages, the platform makes sure you get to run successful campaigns in whatever language you want to aim. The team can speak English, Spanish or Portuguese as well as French, Malay and Korean.
Can I cancel my UpViral account? If it’s possible, how can I do it?
Your UpViral subscription or account can be cancelled at any time. The 30-day money-back guarantee is not valid. You can reach UpViral’s customer support team by sending an email to email@example.com, or issuing support tickets from your dashboard if you feel the platform does not serve your business and marketing needs. Upviral As A Platform
Can I use UpViral for more than one website?
Yes! There is no limit when it comes to integrating UpViral’s services with any of your websites. Only thing you should be concerned about is your brand.