This comprehensive review will focus on UpViral, which is a highly-recommended viral marketing platform that offers enough tools to keep you afloat in the global marketplace.
You might be interested in learning more about viral marketing and how it works. You might be able to see through your Twitter and Facebook feeds that well-known brands like Wendy’s post a lot of funny memes and other relatable posts. If you see it as an example of viral marketing, then congratulations!
But that’s only the tip of an iceberg. There are many ways to achieve viral marketing strategies. Other platforms may have a slew of solutions needed for this groundbreaking promotional style, but nearly none can ever compare to what UpViral can offer. If you believe this is what you need, keep reading!
For those of you who prefer a more visual experience, here is a video review from Jeff Aman’s YouTube channel. To get a comprehensive overview of UpViral, you may still want to check out our article below.
What is UpViral? Upviral During The Pandemic
UpViral is a cloud-based referral marketing software that lets you launch viral marketing campaigns with the best results possible, meaning better conversion rates and viral traffic. You can create viral campaigns on a variety of social media platforms, including Twitter and Facebook. It also allows you to upload videos to YouTube and TikTok. UpViral provides a number of tools that make it easy to run effective email marketing campaigns.
What else can you do with this one-of-a-kind marketing platform? Aside from social and e-mail campaigns, UpViral also lets you:
- To further engage your customer base, organize giveaways and contests
- Run split A/B tests to see which element of the campaign sticks well with audiences,
- Make landing pages that are attractive and publish them.
- Track analytic updates to see if any of your campaigns have produced excellent results,
- Customize and schedule your campaigns at the right time,
- You can manage up to 10 campaigns brands from one dashboard.
- Set up automated e-mails based on user action where your promotional e-mails are sent every time your potential customer interacts with your campaign.
Why should you try it?
If you are a blogger, influencer, or content creator, there’s a possibility that you may not be equipped with all the detailed knowledge about how to sustain your growth through traffic leading towards sales. Unless you’ve taken a slew of tutorials about it or majored in business while you were in college, the next best thing you would have to do is call for help from or hire an expert who knows a thing or two about creating a following and generating sales. Upviral During The Pandemic
UpViral is a perfect solution that you can try if you want to increase your social following and viral traffic, as well as broaden the awareness of your brand beyond your current consumer base. With it, you will be able to utilize tons of helpful tools needed to reach your goals and aspirations. Aside from having excellent marketing features, it also has enough resources to create outstanding launching events for your new product or service – a game-changer, as most users may say.
Formulating viral campaigns using UpViral has been guaranteed to create better and faster results, unlike traditional methods that often have a much slower turnout. It’s important to remember that UpViral is not a quick fix for all your marketing problems, but a long-term strategy that will help you maintain your momentum. UpViral has always believed that connecting with your audience is just as integral in managing your brand as communicating with them, and, thankfully, it provides you with enough resources to pull it all off!
Who Should Use UpViral?
UpViral is not only for content creators or influencers who have a large following on social media and other content-sharing platforms. It can also be utilized by any functioning business or firm, whether they’re big or small! To find out if this service suits your needs, we’ve jotted down a list of who else can use it – here are the following:
- Digital marketing specialists and agencies
- Physical businesses (this may include department stores, essential services, and restaurants)
- E-commerce websites and storefronts
- Solo-owned small businesses, from podcasts to arts and crafts
- SaaS business firms and many more!
How to Use upViral
To get everything started, the first thing you would need to do is create an UpViral account. After that, you’ll be redirected back to the dashboard. Here you can create your first campaign. The platform lets you choose between any of the three campaign types: giveaways (Viral Rewards), contests (Viral Sweepstakes), and generic campaigns (Viral Waitlists).
The Viral Rewards campaign is where you get to reward your customers with bonus items after they accomplish certain goals, and is specially designed as a surefire way to generate leads. Viral Sweepstakes, on the other hand, provide you with the opportunity to generate contests for your subscribers to partake in. The collective primary premise of contests and giveaways is to spread awareness of your brand to anyone other than your audience base – they are considered forms of what specialists call referral marketing, better known as “word-of-mouth marketing.”
UpViral allows you to market your brand to potential customers in other ways than giveaways and contests. Viral Waitlist is designed to build and maintain a large following for your products’ launch. With this feature, you can integrate with tons of different content-sharing and social media sites, such as YouTube, Facebook, and Instagram. Once the platforms are linked to one another, UpViral will keep track of all the interactions your followers have made, including: Upviral During The Pandemic
- Following or subscribing to your pages/accounts;
- Liking and reacting to any of your posts;
- Sharing, reposting, or retweeting your content for anyone else to see; and
- Commenting and tag your friends in your shared post.
UpViral services can be connected to your blog or e-commerce site. You also have access to amazing e-mail marketing tools. You also have the freedom to personalize your sales funnel with hundreds of pre-designed templates. You may modify the color and layout designs, change into different fonts, edit the text, and even incorporate your branding for an added personal touch.
We’ve now covered the basics of what UpViral can do, so let’s look into all its key features.
Referral Link System
UpViral is best known for its unique referral link system that emphasizes giving rewards to the subscribers or followers that share your content. It is a points-based system – you get to customize how many goals or accomplishments they may need to achieve certain points, thus resulting in great rewards or gifts on the subscriber’s end. You even get full access to edit whatever you please from your account dashboard.
Your subscribers will earn more points if they achieve more actions and goals. This will increase your chances of acquiring as many leads as possible. UpViral knows how important it is for you to get twice as many leads when it comes to sharing your platform online. Its unique referral system has been highly praised by users who have used it to promote brands.
Reward System and Coupon Delivery
Coupons are seen not just as a way to keep your customers satisfied and subscribed to your content, but also as something that attracts new ones to interact with whatever you offer. UpViral understands the importance of coupons in marketing campaigns. It offers users a coupon delivery service that allows them to generate and share unique coupon codes. Upviral During The Pandemic
You can customize the discount rate and set up a series or actions to release the coupon when your followers reach a milestone. For example, sharing a link from your online store with their friends. The coupon delivery system is just one of the numerous functions featured in UpViral’s scaleable rewards system, where you can customize freely according to your business needs.
Analytic User Tracking
Tracking pixel traffic is just as important when it comes to organizing a marketing campaign that succeeds. UpViral makes it easy to connect with many third-party services, all of which can do the same thing – and without limitations! With quick connections to Google Analytics, Facebook Pixel, and more, you can add as many tracking scripts as you want, from lead captures to social sharing, for better leverage.
E-mail Automation, CRMs, and Autoresponders
In the case of automated e-mail marketing, UpViral provides you with enough essential tools that you can use freely. You can create and send e mails about your business or brand that are timed or triggered based on the actions of your customers.
To understand how e-mail automation works, let’s show you an example: one of your users clicks or taps a link to a discount coupon on your online store. Then, they are redirected to a page stating that to gain access to the coupon code, they will need to type in their e-mail address first. Once they accomplish the task, the user receives a notification that the e-mail message containing the coupon code has automatically been sent to their inbox.
Automation aside, UpViral also allows integrations with third-party autoresponders and customer relationship managers (CRMs). You can also send in referral codes in your e-mails – these can be used to turn your growing mailing lists into handy lead sources. They are equally as effective as pixel tracking when it comes to checking on the user’s behavior.
Split A/B Testing
Split testing, as we mentioned in the article earlier, is a great way to determine which version of your campaign collateral has the best potential. Digital marketers who are experienced in digital marketing use split testing (or A/B testing) to identify the areas that need to be improved. It’s also utilized to pinpoint which of the two versions produces a better return on investment (ROI) as well as higher conversion rates.
UpViral’s split testing feature lets you experiment and test nearly every element of your brand or product campaign, such as promotional e-mails, thank you pages, landing pages, and many more.
Automatic Fraud Detection and Security
Scammers and fraudulent activities can be costly for your business. That’s why UpViral has the right amount of security-related tools to make sure your campaign doesn’t fall victim to dishonest user behavior. As your campaign slowly reaches the desired level of success, there may be a possibility that suspicious online users may infiltrate and cheat their way out of the system. This may lead to a substantial loss of generated leads and potential new customers.
UpViral runs a Fraud Center program in the background. This checks for suspicious user actions using cookies or IP tracking and then reports back to you what it found. It also lets you set up captchas for whenever suspicious activity is detected, and you may also run a blacklist that bars those who are suspected of getting in the way of your campaign. Upviral During The Pandemic
Although website pop-ups can be annoying, they are a great way to capture quality leads. If you want to get as many new customers as you wish in a short amount of time, having a few pop-ups may entice them enough to explore your products or services even further. UpViral’s built-in pop-up builder makes it easy for you to incorporate a wide range of pop-ups into your site.
Whether it be a short survey or a link to your discounted offers, you won’t have to overcomplicate yourself with code – all you would need to do is customize, drag, and drop wherever you want to place a mini pop-up window or two. UpViral’s popup editor is quick and easy to access. This is unlike other marketing software that requires you to integrate with third party apps.
Social Campaign Sharing
Part of what makes UpViral so appealing is its ability to fully utilize the power of social media to promote and spread awareness of any brand to a wider audience. Social media platforms are a key component of sharing many types of consumable content. These platforms are where many people go online to make new friends, discover new things and get new ideas.
UpViral is aware that social media has so many untapped opportunities. UpViral makes it easy to connect with numerous social media sites and apps, including Facebook, Twitter and Instagram. What’s particularly interesting is that you also get to fully customize however you want your social sharing to look, from the overall appearance down to the number of buttons or links to social media sites.
Many marketing platforms offer seamless integrations with external applications, and UpViral is no exception. UpViral supports more than 50 native integrations to a variety of marketing and ecommerce solutions. These include autoresponders, webinar apps, and e-mail marketing tools.
One noteworthy mention is its built-in connection to Zapier, the popular automation service that lets you integrate with thousands more apps to ease up your workflow. In addition to the easy-access integrations, UpViral also has a customizable API tool that lets you establish connections with lots more external platforms with just a few touches of code.
We’ve compiled a list of platforms we could find that would allow us to get an idea of the number of native integrations UpViral offers.
- Campaign Monitor
- Campaign Refinery
- Constant Contact
- Ever Webinar
- GetResponse and GetReponse 360
- HTML Form
- Klick Tipp
- Mad Mimi
- Office Auto Pilot
- Sales Autopilot
- SG Autorepondeur
- TPNI Engage
- Webinar JEO
UpViral has three pricing plans. Each plan offers a variety of features that are tailored to different marketing and business needs. The Starter plan is ideal for those who are just starting out in marketing and want to learn more about brand and product marketing. It also includes a few tips to increase a business’s return-on-investment (ROI). While the Business tier is UpViral’s best pricing option, it is suited to established businesses and creators who have a large following. If you are an expert in viral marketing, the Premium package will allow you to access all the platform’s features and the most advanced tools. Upviral During The Pandemic
We’ve listed all details about each pricing plan so you have a complete picture of the features and costs. Let’s begin with the software’s starter package!
1. Starter Plan $79 per month if paid monthly; $59/month if annually
These are the key features of the Starter Plan:
- It lets you run unlimited campaigns, hold unlimited rewards to your subscribers/followers, and organize unlimited contests for better chances of generating leads
- You can earn as many as 10,000 participants or leads.
- You can manage only one brand account with customizable domains and e-mail identities
- It allows you to use other essential features, such as the easy-to-use pop-up builder and page editor, as well as pixel tracking
- Any assistance you require using the platform, you can get e-mail support
- Fraud detection tools are available to alert you if any user is dishonest.
While you may get to use a slew of essential marketing functions with this plan, you would not be able to remove any signs of UpViral branding and replace them with your own.
2. Business Plan – $119 if paid monthly, $89/month if paid annually
This plan lets you make use of all the tools found in the Starter plan, plus some other noteworthy features and upgrades, such as:
- Earning up to 25,000 generated leads
- Connect up to three brand accounts with an individual domain and e mail identity
- Split testing using different types of collateral
- Zapier integration as a gateway for thousands of apps and services
- Use the public API tool to create custom integrations
- Use the countdown timer
- Geo-tagging, where you get to restrict access to your content based on location
Additionally, you’re allowed to replace all the branding material from UpViral with your own – it’s a huge upgrade from the Starter plan, which you wouldn’t get to do so otherwise.
3. Premium Plan – $299 monthly if paid monthly or $219 per month if annually
You can use all features of the previous plans with priority customer support. You also get significant upgrades, such as:
- Over 100,000 participants or leads generated.
- Manage up to 10 brands with separate e-mail identities and custom domains
Trial Period and Money-back Policy
Still skeptical about the features and services that UpViral can offer? The marketing software platform has a 14-day trial period that lets you test the waters and see if it’s well-suited for your needs. Although the trial period is not free for those who wish to test it, they can get access to all features in each pricing plan for $1.
After the trial ends, it’s up to you to decide if you wish to continue or not. UpViral is backed by a money-back guarantee policy that applies on the first 30 days since you’ve started using it. To request a refund, you can submit a support ticket via your dashboard if you are not satisfied with the performance within the allotted time slot. These offers are completely risk-free so you don’t have to be concerned about being taken advantage of. Upviral During The Pandemic
Pros and Cons
UpViral is a popular choice for best online marketing solutions. But, as with all other viral marketing platforms, there are a few shortcomings as well. We’ve listed the pros and cons we could find to help you make a decision.
- No matter what pricing plan you subscribe to, you can run unlimited viral campaigns
- It is easy to organize giveaway and contest campaigns.
- You have many customization options when editing campaign collaterals. These include the drag-and drop page and pop-up builders, as well as the e-mail copy templates.
- Integrations with more than 50 apps, including all major e-mail marketing service providers, are now possible.
- With the addition of the Zapier integration and the public API tool, the connection possibilities are endless
- UpViral is the best mobile optimization company.
- Social sharing management with UpViral is so simple that you wouldn’t need to jump through hoops with coding to get everything right
- You can be sure that your viral campaign will be secure because UpViral has fraud detection and SSL certification for free.
- Excellent customer service. Plus, you can get additional help and resources to get your campaigns moving with the Co-Pilot show.
- UpViral does not have a built-in CRM tool. You will need to integrate third-party platforms if you wish to access it.
- Although the customization options are very welcome, there are limited options, particularly in terms of the number of forms available and campaign templates.
- The interface can be a bit daunting at first, especially on certain parts of UpViral’s site such as the page builder
- In the same light, the learning curve is quite challenging, but it’s manageable once you get a hold of what to do with the features UpViral offers
Alternatives to UpViral
UpViral isn’t the only referral marketing software you should think about. There are plenty of alternative options that offer handy functions and tools that are of the same level as UpViral, so if you believe the platform may not suit you in any possible way, you may refer to this list anytime and see which else fits you better. Upviral During The Pandemic
Vyper is a marketing platform that is closely similar to UpViral in nearly every aspect imaginable. Like the latter, the former is well-regarded for letting users run viral sweepstakes and contest campaigns conveniently. It is also well-known for its ability to handle social media-based campaigns with ease, and its webhook tool which can be equally useful in generating leads.
While Vyper may be as highly acclaimed as UpViral, there are a few notable features that it cannot offer for the time being, such as the open API tool, an easy-to-explore customization interface, campaign sharing, and split testing.
Although UpViral has the most powerful suite of viral marketing tools available, Viral Loops offers additional campaign options. Unlike the former, the latter lets you make use of the ambassadorship program in association with Shopify, as well as built-in integrations with hundreds more third-party applications – twice the number that UpViral has!
It also allows you to create prelaunch campaign to increase momentum and to organize giveaways and contests via Meta’s Messenger app. Viral Loops may appear to be light years ahead of UpViral in terms of features, but, as with all other marketing platforms, we shouldn’t overlook its inconvenient shortcomings, such as the severe lack of campaign customizations and actions as well as the 360-degree analytic stats. Upviral During The Pandemic
Gleam has the same level of high-caliber services that UpViral has in terms of viral marketing. Gleam is also known as one of today’s best marketing software platforms since its inception in early 2013. We are unable to pinpoint exactly what makes Gleam different from the rest, other than the fact they offer a wide variety of campaigning tools, but we have been able find out that their customer service is outstanding.
In regards to its other features, we can say that they’re generally okay, to say the least. However, while there are plenty of pros to what Gleam offers, expect to have a few cons as well: the customization options are lacking, especially when it comes to forms, the analytics are too basic, and the user experience is not as friendly as other software platforms.
As we reach the end of the review, we have seen so far how UpViral has been effective in rolling out viral marketing campaigns. There are enough tools to suit both marketing professionals and newbies as well as small businesses and content creators. Though there may be some parts of the platform that may require you to get through a steep learning curve, it remains user-friendly overall.
UpViral understands that some problems require drastic measures. It has proven to be a success because of its optimized and customizable marketing strategies such as giveaways or sweepstakes. It would have been much nicer if more extra forms and templates and built-in CRM tools were added, but so far, the pros surely outweigh the cons.
To answer the question of whether or not UpViral is worth trying for your business needs, we’d say we highly recommend it!
FAQ Upviral During The Pandemic
Is UpViral offering a free service?
There is currently no free trial or plan offered by UpViral as of this writing. However, you can try out the platform’s 14-day trial which only costs $1.
Does UpViral support multiple languages?
UpViral surely does! As the online world is wide enough that it encompasses many languages, the platform makes sure you get to run successful campaigns in whatever language you want to aim. The team can speak English, Spanish or Portuguese as well as French, Malay and Korean.
Can I cancel my UpViral account? If it’s possible, how can I do it?
You can cancel your UpViral account or subscription at any time, even as the 30-day money-back policy expires. You can reach UpViral’s customer support team by sending an email to email@example.com, or issuing support tickets from your dashboard if you feel the platform does not serve your business and marketing needs. Upviral During The Pandemic
What if I want to use UpViral on more than one site?
Yes! There is no limit when it comes to integrating UpViral’s services with any of your websites. The only limit you may have to worry about is the brand!