In this comprehensive review, we’ll be taking a look at UpViral, a popular and highly-recommended viral marketing platform with enough tools to help sustain your footing in the competitive global market.
You might be interested in learning more about viral marketing and how it works. If you could observe through your Twitter or Facebook feed, you may find official accounts of well-known brands such as Wendy’s upload a plethora of relatable memes and funny posts. It’s viral marketing at its best, so congratulations!
However, that’s just the tip of the iceberg – there are many different ways of achieving viral marketing tactics. While there may be other platforms that offer similar solutions, none of them can match UpViral’s unique promotional style. If you believe this is what you need, keep reading!
For those of you who prefer a more visual experience, here is a video review from Jeff Aman’s YouTube channel. Do check out our article below, however, because it has a comprehensive overview of UpViral.
What is UpViral? Upviral Squarespace
UpViral, a cloud-based referral software, allows you to launch viral marketing campaigns with the best possible results. This means better conversion rates and more viral traffic. You can create viral campaigns on a variety of social media platforms, including Twitter and Facebook. It also allows you to upload videos to YouTube and TikTok. You can also run effective e-mail marketing campaigns with a set of optimized tools that UpViral happily provides.
This unique marketing platform is just the beginning. What can you do? Aside from social and e-mail campaigns, UpViral also lets you:
- Organize giveaways and contests to further engage your consumer base,
- Run split A/B tests to see which element of the campaign sticks well with audiences,
- Edit and publish good-looking landing pages,
- Track analytic updates to see if any of your campaigns have produced excellent results,
- Customize and schedule your campaigns at the right time,
- Manage up to 10 campaign brands in one dashboard, and
- Automated e-mails can be set up based on user actions. Your promotional e mails will be sent to every potential customer who interacts with your campaign.
Why Should You Try It?
You may not have the right knowledge to grow your blog, influencer or content creator. You don’t need to have taken tons of tutorials on it or studied business in college. The best thing is to call or hire someone who has experience in creating followers and sales. Upviral Squarespace
UpViral is a perfect solution that you can try if you want to increase your social following and viral traffic, as well as broaden the awareness of your brand beyond your current consumer base. You will have access to tons of useful tools to help you achieve your goals. It has excellent marketing capabilities and enough resources to launch your product or service in a memorable way. This is a game-changer according to many users.
UpViral is guaranteed to produce better results than traditional methods, which often result in a slower turnout. However, it’s worth noting that it should not be considered a magic trick that can fix all your marketing woes in an instant, but rather a long-term strategy designed to help you keep up with your momentum. UpViral has always believed that connecting with your audience is just as integral in managing your brand as communicating with them, and, thankfully, it provides you with enough resources to pull it all off!
Who should use upViral?
UpViral can be used not just by content creators and influencers with a sizeable following on social media and content-sharing platforms. Any business, large or small, can use UpViral. To find out if this service suits your needs, we’ve jotted down a list of who else can use it – here are the following:
- Digital marketing specialists and agencies
- Physical businesses (this may include department stores, essential services, and restaurants)
- E-commerce sites and storefronts
- Solo-owned small businesses, from podcasts to arts and crafts
- SaaS business firms and many more!
How to Use UpViral
To get everything started, the first thing you would need to do is create an UpViral account. After that, you’ll be redirected back to the dashboard. Here you can create your first campaign. You can choose from three types of campaign: giveaways (Viral Rewards), sweepstakes (Viral Sweepstakes), or generic campaigns (Viral Waitlists).
The Viral Rewards campaign is where you get to reward your customers with bonus items after they accomplish certain goals, and is specially designed as a surefire way to generate leads. Viral Sweepstakes, on the other hand, provide you with the opportunity to generate contests for your subscribers to partake in. The collective primary premise of contests and giveaways is to spread awareness of your brand to anyone other than your audience base – they are considered forms of what specialists call referral marketing, better known as “word-of-mouth marketing.”
Giveaways and contests aside, UpViral also allows you to create other forms of marketing your brand to potential visitors. Viral Waitlist is designed to build and maintain a large following for your products’ launch. With this feature, you can integrate with tons of different content-sharing and social media sites, such as YouTube, Facebook, and Instagram. Once the platforms are linked to one another, UpViral will keep track of all the interactions your followers have made, including: Upviral Squarespace
- Following or subscribing to your pages/accounts;
- Liking and reacting to any of your posts;
- You can share, repost, or retweet your content so that others can see it.
- Commenting and tagging your friends below your shared post.
UpViral services can be connected to your blog or e-commerce site. You also have access to amazing e-mail marketing tools. In addition, you have the liberty and convenience to customize your sales funnel blueprint with hundreds of optimized templates to pick from. You can change the color scheme, modify fonts and add your branding to the template.
Now that we’ve covered the gist of what you could essentially do with UpViral, let’s take a closer look at all the key features it has to offer.
Referral Link System
UpViral’s unique referral link system is what makes it stand out. It rewards subscribers and followers who share your content with their help. It is a points-based system – you get to customize how many goals or accomplishments they may need to achieve certain points, thus resulting in great rewards or gifts on the subscriber’s end. You even get full access to edit whatever you please from your account dashboard.
The more actions or goals your subscribers achieve, the more points they’re rewarded, and the more you have the chance to acquire as many leads as you desire! UpViral knows how important it is for you to get twice as many leads when it comes to sharing your platform online. Its unique referral system has been highly praised by users who have used it to promote brands.
Reward System and Coupon Delivery
Coupons are seen not just as a way to keep your customers satisfied and subscribed to your content, but also as something that attracts new ones to interact with whatever you offer. UpViral understands the importance of coupons in marketing campaigns. It offers users a coupon delivery service that allows them to generate and share unique coupon codes. Upviral Squarespace
You can customize the discount rate and set up a series or actions to release the coupon when your followers reach a milestone. For example, sharing a link from your online store with their friends. UpViral’s scaleable reward system allows you to customize the coupon delivery system according to your business requirements.
Analytic User Tracking
Tracking pixel traffic is just as important when it comes to organizing a marketing campaign that succeeds. UpViral allows you to integrate with plenty of third-party services that do exactly that – all without limits! With quick connections to Google Analytics, Facebook Pixel, and more, you can add as many tracking scripts as you want, from lead captures to social sharing, for better leverage.
E-mail Automation, CRMs, and Autoresponders
In the case of automated e-mail marketing, UpViral provides you with enough essential tools that you can use freely. This combination of functions lets you create and send e-mails related to your brand or business, which are then timed or triggered by the actions of your consumers.
Let’s take an example to show how e-mail automation works. One of your customers clicks on a link that leads to a coupon code for your online store. They are then redirected to a page that informs them that they must enter their e-mail address to get the coupon code. After completing the task, they receive a notification that an e-mail message with the coupon code has been sent to them.
Automation aside, UpViral also allows integrations with third-party autoresponders and customer relationship managers (CRMs). You can also send in referral codes in your e-mails – these can be used to turn your growing mailing lists into handy lead sources. They are equally as effective as pixel tracking when it comes to checking on the user’s behavior.
Split A/B Testing
As we’ve mentioned earlier in the article, split testing is proven to be a very helpful way of examining which version of your campaign collateral has much better potential than the other. Split testing, or A/B testing, has been used perpetually by seasoned digital marketers as they get to determine the improvements needed to be fixed in terms of design and structure. It’s also utilized to pinpoint which of the two versions produces a better return on investment (ROI) as well as higher conversion rates.
Split testing with UpViral allows you to test and experiment with almost every aspect of your brand and product campaign such as thank you pages and landing pages, promotional e-mails and thank you pages.
Automatic Fraud Detection and Security
Scammers and fraudulent activities can be costly for your business. That’s why UpViral has the right amount of security-related tools to make sure your campaign doesn’t fall victim to dishonest user behavior. There is a chance that some suspicious online users might infiltrate your campaign and attempt to cheat the system as it reaches its desired success level. This could result in a significant loss of leads generated and new customers.
To combat this, UpViral has a Fraud Center program running in the background, where it automatically checks for any questionable user action using cookies and IP tracking, and reports back what else it could find for you to review. You can also set up captchas to detect suspicious activity, and you can also create a blacklist to block those suspected of interfering with your campaign. Upviral Squarespace
Website pop-ups may be quite an annoying inconvenience, but from a business perspective, it does make sense as it’s seen as one way of capturing quality leads. A few pop-ups can help you get as many customers as possible in a very short time. UpViral’s pop-up creator makes it easy to integrate a variety of pop-ups onto your website.
You don’t need to code anything, no matter how brief it is or whether you are linking to your discount offers. All you have to do is customize, drag and drop where you wish to place a pop-up window. While other marketing software services require you to integrate with third-party apps just to gain access to this feature, UpViral’s pop-up editor can be quickly accessed within the confines of the platform.
Social Campaign Sharing
UpViral’s ability to use social media to spread awareness and promote brands to a wider audience is part of what makes it so attractive. Nowadays, social media platforms are seen as a crucial aspect of sharing many different forms of consumable content. These platforms are where many people go online to make new friends, discover new things and get new ideas.
UpViral is aware that social media has so many untapped opportunities. That’s why the platform makes it convenient and easy for you to integrate with tons of social sites and apps such as Facebook, Twitter, Instagram, Pinterest, and even TikTok for better shareability. It’s also possible to customize how your social sharing looks, down to how many buttons and links you use on social media sites.
Many marketing platforms offer seamless integrations with external applications, and UpViral is no exception. The software supports over 50 native integrations with a wide range of marketing, e-commerce, and automation-related solutions, such as e-mail marketing tools, autoresponders, and even webinar apps.
One noteworthy mention is its built-in connection to Zapier, the popular automation service that lets you integrate with thousands more apps to ease up your workflow. UpViral offers easy-to-use integrations and a customizable API tool, which allows you to connect with many other platforms using just a few lines of code.
To get an idea of how many third-party native integrations that UpViral offers, we’ve collected a list of platforms that we could find according to the marketing software’s website:
- Campaign Monitor
- Campaign Refinery
- Constant Contact
- Ever Webinar
- GetResponse and GetReponse 360
- HTML Form
- Klick Tipp
- Mad Mimi
- Office Auto Pilot
- Sales Autopilot
- SG Autorepondeur
- TPNI Engage
- Webinar JEO
UpViral offers three pricing plans, each having a wide scope of offered features tailored for different business and marketing needs. The Starter plan is ideal for those who are just starting out in marketing and want to learn more about brand and product marketing. It also includes a few tips to increase a business’s return-on-investment (ROI). While the Business tier is UpViral’s best pricing option, it is suited to established businesses and creators who have a large following. If you are an expert in viral marketing, the Premium package will allow you to access all the platform’s features and the most advanced tools. Upviral Squarespace
To get a full gist of what you can get for each pricing plan, we’ve listed down all the details that you may need to know, including the costs and key features. Let’s start with the software’s Starter package!
1. Starter Plan – $79 if paid monthly, $59/month if paid annually
The key features the Starter plan offers:
- It lets you run unlimited campaigns, hold unlimited rewards to your subscribers/followers, and organize unlimited contests for better chances of generating leads
- It lets you earn up to 10,000 leads or participants
- You can manage only one brand account with customizable domains and e-mail identities
- It allows you to use other essential features, such as the easy-to-use pop-up builder and page editor, as well as pixel tracking
- Any assistance you require using the platform, you can get e-mail support
- Fraud detection tools are available to alert you if any user is dishonest.
While you may get to use a slew of essential marketing functions with this plan, you would not be able to remove any signs of UpViral branding and replace them with your own.
2. Business Plan – $119 if paid monthly, $89/month if paid annually
This plan lets you make use of all the tools found in the Starter plan, plus some other noteworthy features and upgrades, such as:
- Earning up to 25,000 generated leads
- Connect up to three brand accounts with an individual domain and e mail identity
- Split testing using different types of collateral
- Zapier integration as a gateway for thousands of apps and services
- Using the public API tool for customized integrations
- Utilizing the countdown timer
- Geo-tagging allows you to limit access to your content based upon where it is located.
Additionally, you’re allowed to replace all the branding material from UpViral with your own – it’s a huge upgrade from the Starter plan, which you wouldn’t get to do so otherwise.
3. Premium Plan – $299 monthly if paid monthly or $219 per month if annually
You can use all features of the previous plans with priority customer support. You also get significant upgrades, such as:
- Having over 100,000 generated leads or participants, and
- Manage up to 10 brands with separate e-mail identities and custom domains
Trial Period and Money-back Policy
Still skeptical about the features and services that UpViral can offer? You can test it out for 14 days to see if it is right for you. The trial period may not be free, which can be a disadvantage to some who want to try it out, but for only $1, you get full access to all the features each pricing plan has to offer.
After the trial ends, it’s up to you to decide if you wish to continue or not. UpViral comes with a 30-day money-back guarantee. This policy applies to the initial 30 days after you start using it. To request a refund, you can submit a support ticket via your dashboard if you are not satisfied with the performance within the allotted time slot. These offers are completely risk-free so you don’t have to be concerned about being taken advantage of. Upviral Squarespace
Both the pros and cons
UpViral may be known for being a contender for the best marketing solution online. There are also some flaws, just like with other viral marketing platforms. To help guide you in your decision, we’ve listed some notable pros and cons that we could find.
- No matter what pricing plan you subscribe to, you can run unlimited viral campaigns
- You can organize and hold contest and giveaway campaigns without all the added hassle – nearly everything has been streamlined to be easy to use
- There is a wide range of customization possibilities that you get to explore when it comes to editing campaign collaterals, from the drag-and-drop page and pop-up builders to the e-mail copy templates
- Built-in integrations with over 50 external apps, including all the major e-mail marketing services, have never been this convenient
- With the addition of the Zapier integration and the public API tool, the connection possibilities are endless
- When it comes to mobile optimization, UpViral knocks it out of the park
- Social sharing management with UpViral is so simple that you wouldn’t need to jump through hoops with coding to get everything right
- You can be sure that your viral campaign will be secure because UpViral has fraud detection and SSL certification for free.
- The customer service is elite, plus you get the extra help and resource you need to get your campaigns rolling with its Co-Pilot Show
- There are no built-in CRM tools in UpViral – if you want to get access to it, you would still need to integrate with third-party platforms to make it happen
- While the customization capabilities are welcoming, the options are quite limited, especially regarding the range of form choices and campaign templates
- The interface can be a bit daunting at first, especially on certain parts of UpViral’s site such as the page builder
- The learning curve can be quite difficult, but once you understand the UpViral features, it is manageable.
Alternatives to UpViral
UpViral isn’t the only referral marketing software you should think about. There are plenty of alternative options that offer handy functions and tools that are of the same level as UpViral, so if you believe the platform may not suit you in any possible way, you may refer to this list anytime and see which else fits you better. Upviral Squarespace
Vyper, a marketing platform, is very similar to UpViral in almost every way. The former, like the latter is known for its ability to allow users to run viral sweepstakes or contest campaigns easily. It’s also known for handling social media-based campaigns remarkably well, as well as its webhook tool that’s equally as useful in generating more leads.
Vyper is not as well-respected as UpViral but it does offer some notable features, including an open API tool, easy-to-explore customization interface and campaign sharing.
Although UpViral has the most powerful suite of viral marketing tools available, Viral Loops offers additional campaign options. The latter, unlike the former, allows you to make use of the Ambassadorship Program in association with Shopify as well as built-in integrations for hundreds more third-party apps – twice as many as UpViral!
It also allows you to create prelaunch campaign to increase momentum and to organize giveaways and contests via Meta’s Messenger app. Viral Loops may appear to be light years ahead of UpViral in terms of features, but, as with all other marketing platforms, we shouldn’t overlook its inconvenient shortcomings, such as the severe lack of campaign customizations and actions as well as the 360-degree analytic stats. Upviral Squarespace
Gleam offers the same high-quality services as UpViral in viral marketing. Gleam is also known as one of today’s best marketing software platforms since its inception in early 2013. While we can’t exactly pinpoint what makes Gleam stand out among the rest other than the fact that they have a wide range of campaigning tools and functions, we’ve been able to find out that its customer service is excellent.
We can generally say that the other features are okay. Gleam has many positive aspects, but you should also expect some cons. The customization options for forms are limited, analytics are not as advanced, and the user interface is less friendly than other platforms.
As we reach the end of the review, we have seen so far how UpViral has been effective in rolling out viral marketing campaigns. There are enough tools to suit both marketing professionals and newbies as well as small businesses and content creators. Though there may be some parts of the platform that may require you to get through a steep learning curve, it remains user-friendly overall.
UpViral understands that some problems require drastic measures. It has proven to be a success because of its optimized and customizable marketing strategies such as giveaways or sweepstakes. Although it would have been nice to have more forms, templates, and CRM tools built in, the pros far outweigh any cons.
We highly recommend UpViral for all your business needs.
FAQ Upviral Squarespace
Is UpViral offering a free service?
UpViral currently does not offer a free trial or plan. You can however try the platform’s free 14-day trial, which costs only $1
Does UpViral support multiple languages?
UpViral surely does! As the online world is wide enough that it encompasses many languages, the platform makes sure you get to run successful campaigns in whatever language you want to aim. English, Spanish, Portuguese, French, Malay, Korean, or Chinese – you name it, the team has it.
Can I cancel my UpViral account? If it’s possible, how can I do it?
Your UpViral subscription or account can be cancelled at any time. The 30-day money-back guarantee is not valid. If you believe the platform no longer serves your business and marketing interests, you may reach out to UpViral’s customer service team by sending an e-mail to email@example.com or issuing a support ticket from your dashboard. Upviral Squarespace
Can I use UpViral for more than one website?
Yes! You have no restrictions when it comes to integrating UpViral services with your websites. Only thing you should be concerned about is your brand.