In this comprehensive review, we’ll be taking a look at UpViral, a popular and highly-recommended viral marketing platform with enough tools to help sustain your footing in the competitive global market.
Before we go ahead, you may be curious to find out what viral marketing is and how it works. If you could observe through your Twitter or Facebook feed, you may find official accounts of well-known brands such as Wendy’s upload a plethora of relatable memes and funny posts. It’s viral marketing at its best, so congratulations!
But that’s only the tip of an iceberg. There are many ways to achieve viral marketing strategies. Other platforms may have a slew of solutions needed for this groundbreaking promotional style, but nearly none can ever compare to what UpViral can offer. If you believe this is what you need, keep reading!
For those of you who prefer a more visual experience, here is a video review from Jeff Aman’s YouTube channel. To get a comprehensive overview of UpViral, you may still want to check out our article below.
What is UpViral? Upviral Vs In App
UpViral, a cloud-based referral software, allows you to launch viral marketing campaigns with the best possible results. This means better conversion rates and more viral traffic. You can create viral campaigns on a variety of social media platforms, including Twitter and Facebook. It also allows you to upload videos to YouTube and TikTok. You can also run effective e-mail marketing campaigns with a set of optimized tools that UpViral happily provides.
This unique marketing platform is just the beginning. What can you do? Aside from social and e-mail campaigns, UpViral also lets you:
- Organize giveaways and contests to further engage your consumer base,
- Split A/B testing is a good way to determine which part of the campaign resonates with audiences.
- Make landing pages that are attractive and publish them.
- Keep track of analytic updates so you can see which campaigns are achieving great results.
- Customize and schedule your campaigns at the right time,
- Manage up to 10 campaign brands in one dashboard, and
- Automated e-mails can be set up based on user actions. Your promotional e mails will be sent to every potential customer who interacts with your campaign.
Why Should You Try It?
If you are a blogger, influencer, or content creator, there’s a possibility that you may not be equipped with all the detailed knowledge about how to sustain your growth through traffic leading towards sales. Unless you’ve taken a slew of tutorials about it or majored in business while you were in college, the next best thing you would have to do is call for help from or hire an expert who knows a thing or two about creating a following and generating sales. Upviral Vs In App
UpViral is an excellent solution that you should consider if you are looking to grow your social following, viral traffic and expand your brand’s awareness beyond your existing customer base. You will have access to tons of useful tools to help you achieve your goals. Aside from having excellent marketing features, it also has enough resources to create outstanding launching events for your new product or service – a game-changer, as most users may say.
Formulating viral campaigns using UpViral has been guaranteed to create better and faster results, unlike traditional methods that often have a much slower turnout. However, it’s worth noting that it should not be considered a magic trick that can fix all your marketing woes in an instant, but rather a long-term strategy designed to help you keep up with your momentum. UpViral believes that communicating with your audience is as important as managing your brand. Fortunately, you have enough resources to do it all!
Who should use upViral?
UpViral is not only for content creators or influencers who have a large following on social media and other content-sharing platforms. Any business, large or small, can use UpViral. We’ve put together a list of people who can use this service to help you decide if it is right for you.
- Digital marketing specialists and agencies
- Physical businesses (this may include department stores, essential services, and restaurants)
- E-commerce sites and storefronts
- Small-scale solo businesses, from arts and crafts to podcasts
- SaaS businesses and many other!
How to Use upViral
To get everything started, the first thing you would need to do is create an UpViral account. Once that’s settled, you will be redirected to the dashboard where you can create your first campaign. You can choose from three types of campaign: giveaways (Viral Rewards), sweepstakes (Viral Sweepstakes), or generic campaigns (Viral Waitlists).
Viral Rewards is a way to reward customers with bonuses after they achieve certain goals. It is a proven way to get leads. Viral Sweepstakes, on the other hand, provide you with the opportunity to generate contests for your subscribers to partake in. The collective primary premise of contests and giveaways is to spread awareness of your brand to anyone other than your audience base – they are considered forms of what specialists call referral marketing, better known as “word-of-mouth marketing.”
Giveaways and contests aside, UpViral also allows you to create other forms of marketing your brand to potential visitors. The Viral Waitlist campaign is built to create and maintain a sizable following needed for the launch of any of your new products. With this feature, you can integrate with tons of different content-sharing and social media sites, such as YouTube, Facebook, and Instagram. UpViral will track all interactions between the platforms once they are connected. Upviral Vs In App
- Following or subscribing to your pages/accounts;
- Liking and reacting to any of your posts;
- You can share, repost, or retweet your content so that others can see it.
- Commenting and tagging your friends below your shared post.
You may even connect UpViral’s services to your blog and/or e-commerce store, on top of making use of remarkable e-mail marketing tools! You also have the freedom to personalize your sales funnel with hundreds of pre-designed templates. You may modify the color and layout designs, change into different fonts, edit the text, and even incorporate your branding for an added personal touch.
We’ve now covered the basics of what UpViral can do, so let’s look into all its key features.
Referral Link System
UpViral is best known for its unique referral link system that emphasizes giving rewards to the subscribers or followers that share your content. It is a points-based system – you get to customize how many goals or accomplishments they may need to achieve certain points, thus resulting in great rewards or gifts on the subscriber’s end. You even get full access to edit whatever you please from your account dashboard.
The more actions or goals your subscribers achieve, the more points they’re rewarded, and the more you have the chance to acquire as many leads as you desire! UpViral knows how important it is for you to get twice as many leads when it comes to sharing your platform online. That’s why its one-of-a-kind referral system has been positively reviewed by those who have used it to promote their brands!
Coupon Delivery and Rewards System
Coupons can be used to not only keep customers happy and continue to subscribe to your content but also to attract new customers to engage with your content. UpViral understands the importance of coupons in marketing campaigns. It offers users a coupon delivery service that allows them to generate and share unique coupon codes. Upviral Vs In App
You may customize the discount rate, as well as set a series of actions for the coupon to be released whenever your followers reach a certain milestone or goal, such as sharing a link to your online store among their circle of friends. UpViral’s scaleable reward system allows you to customize the coupon delivery system according to your business requirements.
Analytic User Tracking
When it comes to organizing a successful marketing campaign, tracking pixel traffic is as important as generating solid leads. UpViral makes it easy to connect with many third-party services, all of which can do the same thing – and without limitations! With quick connections to Google Analytics, Facebook Pixel, and more, you can add as many tracking scripts as you want, from lead captures to social sharing, for better leverage.
E-mail automation, CRMs and Autoresponders
In the case of automated e-mail marketing, UpViral provides you with enough essential tools that you can use freely. You can create and send e mails about your business or brand that are timed or triggered based on the actions of your customers.
To understand how e-mail automation works, let’s show you an example: one of your users clicks or taps a link to a discount coupon on your online store. Then, they are redirected to a page stating that to gain access to the coupon code, they will need to type in their e-mail address first. Once they accomplish the task, the user receives a notification that the e-mail message containing the coupon code has automatically been sent to their inbox.
UpViral allows integration with third-party autoresponders, customer relationship managers (CRMs) and other automation tools. Referral codes can be included in your e mails. These can be used to convert your mailing lists into useful lead sources. They are equally as effective as pixel tracking when it comes to checking on the user’s behavior.
Split A/B Testing
As we’ve mentioned earlier in the article, split testing is proven to be a very helpful way of examining which version of your campaign collateral has much better potential than the other. Digital marketers who are experienced in digital marketing use split testing (or A/B testing) to identify the areas that need to be improved. It’s also utilized to pinpoint which of the two versions produces a better return on investment (ROI) as well as higher conversion rates.
UpViral’s split testing feature lets you experiment and test nearly every element of your brand or product campaign, such as promotional e-mails, thank you pages, landing pages, and many more.
Automated Fraud Detection and Security
Dealing with scams and fraudulent actions can hurt you and your business in the long run. UpViral offers the right security tools to ensure that your campaign is not harmed by dishonest users. As your campaign slowly reaches the desired level of success, there may be a possibility that suspicious online users may infiltrate and cheat their way out of the system. This could result in a significant loss of leads generated and new customers.
UpViral runs a Fraud Center program in the background. This checks for suspicious user actions using cookies or IP tracking and then reports back to you what it found. You can also set up captchas to detect suspicious activity, and you can also create a blacklist to block those suspected of interfering with your campaign. Upviral Vs In App
Website pop-ups may be quite an annoying inconvenience, but from a business perspective, it does make sense as it’s seen as one way of capturing quality leads. If you want to get as many new customers as you wish in a short amount of time, having a few pop-ups may entice them enough to explore your products or services even further. UpViral’s built-in pop-up builder makes it easy for you to incorporate a wide range of pop-ups into your site.
Whether it be a short survey or a link to your discounted offers, you won’t have to overcomplicate yourself with code – all you would need to do is customize, drag, and drop wherever you want to place a mini pop-up window or two. UpViral’s popup editor is quick and easy to access. This is unlike other marketing software that requires you to integrate with third party apps.
Social Campaign Sharing
UpViral’s ability to use social media to spread awareness and promote brands to a wider audience is part of what makes it so attractive. Social media platforms are a key component of sharing many types of consumable content. These platforms are where many people go online to make new friends, discover new things and get new ideas.
UpViral knows there is so much untapped potential from social media alone. UpViral makes it easy to connect with numerous social media sites and apps, including Facebook, Twitter and Instagram. It’s also possible to customize how your social sharing looks, down to how many buttons and links you use on social media sites.
UpViral, like many other marketing platforms, offers seamless integrations with third-party applications. The software supports over 50 native integrations with a wide range of marketing, e-commerce, and automation-related solutions, such as e-mail marketing tools, autoresponders, and even webinar apps.
Zapier is a popular automation tool that allows you to integrate with thousands of other apps to speed up your workflow. One thing to note is the built-in Zapier connection. UpViral offers easy-to-use integrations and a customizable API tool, which allows you to connect with many other platforms using just a few lines of code.
We’ve compiled a list of platforms we could find that would allow us to get an idea of the number of native integrations UpViral offers.
- Campaign Monitor
- Campaign Refinery
- Constant Contact
- Ever Webinar
- GetResponse360 and GetReponse 360
- HTML Form
- Klick Tipp
- Mad Mimi
- Office Auto Pilot
- Sales Autopilot
- SG Autorepondeur
- TPNI Engage
- Webinar JEO
UpViral offers three pricing plans, each having a wide scope of offered features tailored for different business and marketing needs. Its Starter plan is highly suitable for beginners who want to gain an understanding of how brand or product marketing works, as well as a couple of effective ways to improve a business’s return on investment (ROI), while the Business tier, on the other hand, is UpViral’s most recommended pricing offer suited for seasoned businesses and creators with a sizeable following. The Premium package lets you gain access to all of the platform’s features, plus its most advanced tools yet – this is ideal if you’re an expert in the viral marketing field. Upviral Vs In App
We’ve listed all details about each pricing plan so you have a complete picture of the features and costs. Let’s begin with the software’s starter package!
1. Starter Plan $79 per month if paid monthly; $59/month if annually
The key features the Starter plan offers:
- It lets you run unlimited campaigns, hold unlimited rewards to your subscribers/followers, and organize unlimited contests for better chances of generating leads
- It lets you earn up to 10,000 leads or participants
- It lets you manage one brand account, complete with a customizable domain and e-mail identity
- You can also use the pop-up editor and page editor as well as pixel tracking.
- Any assistance you require using the platform, you can get e-mail support
- You also have fraud detection tools to let you know if there is any dishonest user activity
While you may get to use a slew of essential marketing functions with this plan, you would not be able to remove any signs of UpViral branding and replace them with your own.
2. Business Plan – $119 if paid monthly, $89/month if paid annually
This plan lets you make use of all the tools found in the Starter plan, plus some other noteworthy features and upgrades, such as:
- Earning up to 25,000 generated leads
- Connect up to three brand accounts with an individual domain and e mail identity
- A/B split testing with different kinds of campaign collateral
- Integration with Zapier as a gateway to thousands more apps and services
- Use the public API tool to create custom integrations
- Use the countdown timer
- Geo-tagging, where you get to restrict access to your content based on location
You can also replace the UpViral branding material with your own. This is a major upgrade to the Starter plan.
3. Premium Plan – $299 monthly if paid monthly or $219 per month if annually
This high-end tier allows you to use and explore all the existing features from the two previous plans, with the welcome addition of priority customer support. Other significant upgrades include:
- Over 100,000 participants or leads generated.
- Managing up to 10 brands complete with custom domains and separate e-mail identities.
Trial Period and Money Back Policy
Still skeptical about the features and services that UpViral can offer? The marketing software platform has a 14-day trial period that lets you test the waters and see if it’s well-suited for your needs. The trial period may not be free, which can be a disadvantage to some who want to try it out, but for only $1, you get full access to all the features each pricing plan has to offer.
You can decide whether you want to continue the trial or not after the trial ends. UpViral comes with a 30-day money-back guarantee. This policy applies to the initial 30 days after you start using it. To request a refund, you can submit a support ticket via your dashboard if you are not satisfied with the performance within the allotted time slot. Both these offers are risk-free, so there’s no need for you to worry about getting taken advantage of! Upviral Vs In App
Pros and Cons
UpViral is a popular choice for best online marketing solutions. There are also some flaws, just like with other viral marketing platforms. We’ve listed the pros and cons we could find to help you make a decision.
- No matter what pricing plan you subscribe to, you can run unlimited viral campaigns
- It is easy to organize giveaway and contest campaigns.
- You have many customization options when editing campaign collaterals. These include the drag-and drop page and pop-up builders, as well as the e-mail copy templates.
- Built-in integrations with over 50 external apps, including all the major e-mail marketing services, have never been this convenient
- The connection possibilities are limitless with the Zapier integration, and the public API tool
- When it comes to mobile optimization, UpViral knocks it out of the park
- UpViral makes social sharing easy. You don’t have to code a thing to do it.
- Rest assured that you get a sense of security when it comes to organizing a viral campaign, as UpViral is jam-packed with fraud detection, free SSL certification, and other security tools to keep you away from potential rigging and cheating
- Excellent customer service. Plus, you can get additional help and resources to get your campaigns moving with the Co-Pilot show.
- UpViral does not have a built-in CRM tool. You will need to integrate third-party platforms if you wish to access it.
- While the customization capabilities are welcoming, the options are quite limited, especially regarding the range of form choices and campaign templates
- The interface can be a bit daunting at first, especially on certain parts of UpViral’s site such as the page builder
- In the same light, the learning curve is quite challenging, but it’s manageable once you get a hold of what to do with the features UpViral offers
Alternatives to UpViral
You should consider UpViral as a referral marketing tool. You have many other options available that provide similar functions and tools to UpViral. If you feel the platform is not right for you, you can refer to this list anytime to see if there are any better options. Upviral Vs In App
Vyper is a marketing platform that is closely similar to UpViral in nearly every aspect imaginable. The former, like the latter is known for its ability to allow users to run viral sweepstakes or contest campaigns easily. It’s also known for handling social media-based campaigns remarkably well, as well as its webhook tool that’s equally as useful in generating more leads.
Vyper is not as well-respected as UpViral but it does offer some notable features, including an open API tool, easy-to-explore customization interface and campaign sharing.
Although UpViral has the most powerful suite of viral marketing tools available, Viral Loops offers additional campaign options. Unlike the former, the latter lets you make use of the ambassadorship program in association with Shopify, as well as built-in integrations with hundreds more third-party applications – twice the number that UpViral has!
It also allows you to create prelaunch campaign to increase momentum and to organize giveaways and contests via Meta’s Messenger app. Viral Loops may appear to be light years ahead of UpViral in terms of features, but, as with all other marketing platforms, we shouldn’t overlook its inconvenient shortcomings, such as the severe lack of campaign customizations and actions as well as the 360-degree analytic stats. Upviral Vs In App
Gleam has the same level of high-caliber services that UpViral has in terms of viral marketing. It’s also renowned as one of the best marketing software platforms today since its establishment in early 2013. While we can’t exactly pinpoint what makes Gleam stand out among the rest other than the fact that they have a wide range of campaigning tools and functions, we’ve been able to find out that its customer service is excellent.
In regards to its other features, we can say that they’re generally okay, to say the least. However, while there are plenty of pros to what Gleam offers, expect to have a few cons as well: the customization options are lacking, especially when it comes to forms, the analytics are too basic, and the user experience is not as friendly as other software platforms.
As we reach the end of the review, we have seen so far how UpViral has been effective in rolling out viral marketing campaigns. It has enough tools that are suitable for not just marketing experts but also newbies, small businesses, and content creators. Although there are some areas of the platform that require you to learn, they are still very user-friendly.
UpViral knows that certain problems call for drastic measures, and it’s proven to have worked impressively thanks to its suite of optimized and customizable marketing strategies, such as giveaways and contest sweepstakes. Although it would have been nice to have more forms, templates, and CRM tools built in, the pros far outweigh any cons.
To answer the question of whether or not UpViral is worth trying for your business needs, we’d say we highly recommend it!
FAQ Upviral Vs In App
Does UpViral have a free option?
There is currently no free trial or plan offered by UpViral as of this writing. However, you can try out the platform’s 14-day trial which only costs $1.
Does UpViral support multiple languages?
UpViral surely does! The online world is so vast that you can run campaigns in any language you wish. The team can speak English, Spanish or Portuguese as well as French, Malay and Korean.
Can I cancel my UpViral account? How can I cancel my UpViral account?
You can cancel your UpViral account or subscription at any time, even as the 30-day money-back policy expires. If you believe the platform no longer serves your business and marketing interests, you may reach out to UpViral’s customer service team by sending an e-mail to email@example.com or issuing a support ticket from your dashboard. Upviral Vs In App
What if I want to use UpViral on more than one site?
Yes! You have no restrictions when it comes to integrating UpViral services with your websites. The only limit you may have to worry about is the brand!