In this comprehensive review, we’ll be taking a look at UpViral, a popular and highly-recommended viral marketing platform with enough tools to help sustain your footing in the competitive global market.
Before we go ahead, you may be curious to find out what viral marketing is and how it works. You might be able to see through your Twitter and Facebook feeds that well-known brands like Wendy’s post a lot of funny memes and other relatable posts. It’s viral marketing at its best, so congratulations!
However, that’s just the tip of the iceberg – there are many different ways of achieving viral marketing tactics. While there may be other platforms that offer similar solutions, none of them can match UpViral’s unique promotional style. If you believe this is what you need, keep reading!
For those of you who prefer a more visual experience, here is a video review from Jeff Aman’s YouTube channel. Do check out our article below, however, because it has a comprehensive overview of UpViral.
What is UpViral? Upviral Vs Into Grammar Girl
UpViral, a cloud-based referral software, allows you to launch viral marketing campaigns with the best possible results. This means better conversion rates and more viral traffic. You can create viral campaigns on a variety of social media platforms, including Twitter and Facebook. It also allows you to upload videos to YouTube and TikTok. You can also run effective e-mail marketing campaigns with a set of optimized tools that UpViral happily provides.
This unique marketing platform is just the beginning. What can you do? Aside from social and e-mail campaigns, UpViral also lets you:
- Organize giveaways and contests to further engage your consumer base,
- Run split A/B tests to see which element of the campaign sticks well with audiences,
- Edit and publish good-looking landing pages,
- Keep track of analytic updates so you can see which campaigns are achieving great results.
- You can customize and schedule your campaigns to the best time.
- You can manage up to 10 campaigns brands from one dashboard.
- Automated e-mails can be set up based on user actions. Your promotional e mails will be sent to every potential customer who interacts with your campaign.
Why should you try it?
You may not have the right knowledge to grow your blog, influencer or content creator. Unless you’ve taken a slew of tutorials about it or majored in business while you were in college, the next best thing you would have to do is call for help from or hire an expert who knows a thing or two about creating a following and generating sales. Upviral Vs Into Grammar Girl
UpViral is an excellent solution that you should consider if you are looking to grow your social following, viral traffic and expand your brand’s awareness beyond your existing customer base. With it, you will be able to utilize tons of helpful tools needed to reach your goals and aspirations. Aside from having excellent marketing features, it also has enough resources to create outstanding launching events for your new product or service – a game-changer, as most users may say.
UpViral is guaranteed to produce better results than traditional methods, which often result in a slower turnout. However, it’s worth noting that it should not be considered a magic trick that can fix all your marketing woes in an instant, but rather a long-term strategy designed to help you keep up with your momentum. UpViral believes that communicating with your audience is as important as managing your brand. Fortunately, you have enough resources to do it all!
Who should use upViral?
UpViral is not only for content creators or influencers who have a large following on social media and other content-sharing platforms. Any business, large or small, can use UpViral. To find out if this service suits your needs, we’ve jotted down a list of who else can use it – here are the following:
- Agency and digital marketing experts
- Physical businesses (this may include department stores, essential services, and restaurants)
- E-commerce sites and storefronts
- Small-scale solo businesses, from arts and crafts to podcasts
- SaaS business firms and many more!
How to Use upViral
First, create an UpViral Account to get things started. After that, you’ll be redirected back to the dashboard. Here you can create your first campaign. The platform lets you choose between any of the three campaign types: giveaways (Viral Rewards), contests (Viral Sweepstakes), and generic campaigns (Viral Waitlists).
The Viral Rewards campaign is where you get to reward your customers with bonus items after they accomplish certain goals, and is specially designed as a surefire way to generate leads. Viral Sweepstakes on the other hand give you the chance to create contests for your subscribers. Contests and giveaways are a way to promote your brand to others than your own audience. They can also be used as forms of referral marketing (also known as word-of-mouth marketing).
Giveaways and contests aside, UpViral also allows you to create other forms of marketing your brand to potential visitors. The Viral Waitlist campaign is built to create and maintain a sizable following needed for the launch of any of your new products. With this feature, you can integrate with tons of different content-sharing and social media sites, such as YouTube, Facebook, and Instagram. UpViral will track all interactions between the platforms once they are connected. Upviral Vs Into Grammar Girl
- Following or subscribing to your pages/accounts;
- Liking and reacting to any of your posts;
- Sharing, reposting, or retweeting your content for anyone else to see; and
- Commenting and tag your friends in your shared post.
UpViral services can be connected to your blog or e-commerce site. You also have access to amazing e-mail marketing tools. In addition, you have the liberty and convenience to customize your sales funnel blueprint with hundreds of optimized templates to pick from. You can change the color scheme, modify fonts and add your branding to the template.
Now that we’ve covered the gist of what you could essentially do with UpViral, let’s take a closer look at all the key features it has to offer.
Referral Link System
UpViral is best known for its unique referral link system that emphasizes giving rewards to the subscribers or followers that share your content. It is a points-based system – you get to customize how many goals or accomplishments they may need to achieve certain points, thus resulting in great rewards or gifts on the subscriber’s end. You even get full access to edit whatever you please from your account dashboard.
Your subscribers will earn more points if they achieve more actions and goals. This will increase your chances of acquiring as many leads as possible. UpViral knows how important it is for you to get twice as many leads when it comes to sharing your platform online. That’s why its one-of-a-kind referral system has been positively reviewed by those who have used it to promote their brands!
Reward System and Coupon Delivery
Coupons are seen not just as a way to keep your customers satisfied and subscribed to your content, but also as something that attracts new ones to interact with whatever you offer. UpViral understands the importance of coupons in marketing campaigns. It offers users a coupon delivery service that allows them to generate and share unique coupon codes. Upviral Vs Into Grammar Girl
You can customize the discount rate and set up a series or actions to release the coupon when your followers reach a milestone. For example, sharing a link from your online store with their friends. The coupon delivery system is just one of the numerous functions featured in UpViral’s scaleable rewards system, where you can customize freely according to your business needs.
Analytic User Tracking
When it comes to organizing a successful marketing campaign, tracking pixel traffic is as important as generating solid leads. UpViral makes it easy to connect with many third-party services, all of which can do the same thing – and without limitations! You can connect quickly to Google Analytics, Facebook Pixel and other services to add as many tracking scripts you need, including lead captures and social sharing for greater leverage.
E-mail Automation, CRMs, and Autoresponders
In the case of automated e-mail marketing, UpViral provides you with enough essential tools that you can use freely. You can create and send e mails about your business or brand that are timed or triggered based on the actions of your customers.
To understand how e-mail automation works, let’s show you an example: one of your users clicks or taps a link to a discount coupon on your online store. Then, they are redirected to a page stating that to gain access to the coupon code, they will need to type in their e-mail address first. After completing the task, they receive a notification that an e-mail message with the coupon code has been sent to them.
Automation aside, UpViral also allows integrations with third-party autoresponders and customer relationship managers (CRMs). Referral codes can be included in your e mails. These can be used to convert your mailing lists into useful lead sources. They are equally as effective as pixel tracking when it comes to checking on the user’s behavior.
Split A/B Testing
Split testing, as we mentioned in the article earlier, is a great way to determine which version of your campaign collateral has the best potential. Digital marketers who are experienced in digital marketing use split testing (or A/B testing) to identify the areas that need to be improved. It can also be used to determine which version has a higher return on investment (ROI), and converts at a higher rate.
Split testing with UpViral allows you to test and experiment with almost every aspect of your brand and product campaign such as thank you pages and landing pages, promotional e-mails and thank you pages.
Automated Fraud Detection and Security
Scammers and fraudulent activities can be costly for your business. UpViral offers the right security tools to ensure that your campaign is not harmed by dishonest users. There is a chance that some suspicious online users might infiltrate your campaign and attempt to cheat the system as it reaches its desired success level. This may lead to a substantial loss of generated leads and potential new customers.
To combat this, UpViral has a Fraud Center program running in the background, where it automatically checks for any questionable user action using cookies and IP tracking, and reports back what else it could find for you to review. You can also set up captchas to detect suspicious activity, and you can also create a blacklist to block those suspected of interfering with your campaign. Upviral Vs Into Grammar Girl
Although website pop-ups can be annoying, they are a great way to capture quality leads. If you want to get as many new customers as you wish in a short amount of time, having a few pop-ups may entice them enough to explore your products or services even further. UpViral’s built-in pop-up builder makes it easy for you to incorporate a wide range of pop-ups into your site.
You don’t need to code anything, no matter how brief it is or whether you are linking to your discount offers. All you have to do is customize, drag and drop where you wish to place a pop-up window. While other marketing software services require you to integrate with third-party apps just to gain access to this feature, UpViral’s pop-up editor can be quickly accessed within the confines of the platform.
Social Campaign Sharing
UpViral’s ability to use social media to spread awareness and promote brands to a wider audience is part of what makes it so attractive. Social media platforms are a key component of sharing many types of consumable content. They are also where a lot of people tend to go online for a variety of purposes – to forge new friendships, explore new things, and gain new ideas.
UpViral knows there is so much untapped potential from social media alone. UpViral makes it easy to connect with numerous social media sites and apps, including Facebook, Twitter and Instagram. What’s particularly interesting is that you also get to fully customize however you want your social sharing to look, from the overall appearance down to the number of buttons or links to social media sites.
UpViral, like many other marketing platforms, offers seamless integrations with third-party applications. UpViral supports more than 50 native integrations to a variety of marketing and ecommerce solutions. These include autoresponders, webinar apps, and e-mail marketing tools.
One noteworthy mention is its built-in connection to Zapier, the popular automation service that lets you integrate with thousands more apps to ease up your workflow. In addition to the easy-access integrations, UpViral also has a customizable API tool that lets you establish connections with lots more external platforms with just a few touches of code.
To get an idea of how many third-party native integrations that UpViral offers, we’ve collected a list of platforms that we could find according to the marketing software’s website:
- Campaign Monitor
- Campaign Refinery
- Constant Contact
- Ever Webinar
- GetResponse and GetReponse 360
- HTML Form
- Klick Tipp
- Mad Mimi
- Office Auto Pilot
- Sales Autopilot
- SG Autorepondeur
- TPNI Engage
- Webinar JEO
UpViral offers three pricing plans, each having a wide scope of offered features tailored for different business and marketing needs. The Starter plan is ideal for those who are just starting out in marketing and want to learn more about brand and product marketing. It also includes a few tips to increase a business’s return-on-investment (ROI). While the Business tier is UpViral’s best pricing option, it is suited to established businesses and creators who have a large following. The Premium package lets you gain access to all of the platform’s features, plus its most advanced tools yet – this is ideal if you’re an expert in the viral marketing field. Upviral Vs Into Grammar Girl
To get a full gist of what you can get for each pricing plan, we’ve listed down all the details that you may need to know, including the costs and key features. Let’s start with the software’s Starter package!
1. Starter Plan $79 per month if paid monthly; $59/month if annually
The key features the Starter plan offers:
- It lets you run unlimited campaigns, hold unlimited rewards to your subscribers/followers, and organize unlimited contests for better chances of generating leads
- You can earn as many as 10,000 participants or leads.
- It lets you manage one brand account, complete with a customizable domain and e-mail identity
- It allows you to use other essential features, such as the easy-to-use pop-up builder and page editor, as well as pixel tracking
- You get e-mail support whenever you need any assistance using the platform
- Fraud detection tools are available to alert you if any user is dishonest.
Although you might be able use some of the essential marketing functions of this plan, you cannot remove any UpViral branding or replace it with your own.
2. Business Plan – $119 if paid monthly, $89/month if paid annually
This plan lets you make use of all the tools found in the Starter plan, plus some other noteworthy features and upgrades, such as:
- Earn up to 25,000 leads
- Connecting with up to three brand accounts, each with a custom domain and e-mail identity
- Split testing using different types of collateral
- Zapier integration as a gateway for thousands of apps and services
- Using the public API tool for customized integrations
- Use the countdown timer
- Geo-tagging, where you get to restrict access to your content based on location
You can also replace the UpViral branding material with your own. This is a major upgrade to the Starter plan.
3. Premium Plan – $299 monthly if paid monthly or $219 per month if annually
You can use all features of the previous plans with priority customer support. Other significant upgrades include:
- Over 100,000 participants or leads generated.
- Manage up to 10 brands with separate e-mail identities and custom domains
Trial Period and Money-back Policy
Still skeptical about the features and services that UpViral can offer? The marketing software platform has a 14-day trial period that lets you test the waters and see if it’s well-suited for your needs. Although the trial period is not free for those who wish to test it, they can get access to all features in each pricing plan for $1.
You can decide whether you want to continue the trial or not after the trial ends. UpViral is backed by a money-back guarantee policy that applies on the first 30 days since you’ve started using it. To request a refund, you can submit a support ticket via your dashboard if you are not satisfied with the performance within the allotted time slot. These offers are completely risk-free so you don’t have to be concerned about being taken advantage of. Upviral Vs Into Grammar Girl
Both the pros and cons
UpViral may be known for being a contender for the best marketing solution online. But, as with all other viral marketing platforms, there are a few shortcomings as well. We’ve listed the pros and cons we could find to help you make a decision.
- No matter what pricing plan you subscribe to, you can run unlimited viral campaigns
- You can organize and hold contest and giveaway campaigns without all the added hassle – nearly everything has been streamlined to be easy to use
- There is a wide range of customization possibilities that you get to explore when it comes to editing campaign collaterals, from the drag-and-drop page and pop-up builders to the e-mail copy templates
- Integrations with more than 50 apps, including all major e-mail marketing service providers, are now possible.
- The connection possibilities are limitless with the Zapier integration, and the public API tool
- When it comes to mobile optimization, UpViral knocks it out of the park
- Social sharing management with UpViral is so simple that you wouldn’t need to jump through hoops with coding to get everything right
- Rest assured that you get a sense of security when it comes to organizing a viral campaign, as UpViral is jam-packed with fraud detection, free SSL certification, and other security tools to keep you away from potential rigging and cheating
- The customer service is elite, plus you get the extra help and resource you need to get your campaigns rolling with its Co-Pilot Show
- UpViral does not have a built-in CRM tool. You will need to integrate third-party platforms if you wish to access it.
- Although the customization options are very welcome, there are limited options, particularly in terms of the number of forms available and campaign templates.
- It can be difficult to navigate the interface, especially in certain areas of UpViral’s website like the page builder.
- In the same light, the learning curve is quite challenging, but it’s manageable once you get a hold of what to do with the features UpViral offers
Alternatives to UpViral
You should consider UpViral as a referral marketing tool. There are plenty of alternative options that offer handy functions and tools that are of the same level as UpViral, so if you believe the platform may not suit you in any possible way, you may refer to this list anytime and see which else fits you better. Upviral Vs Into Grammar Girl
Vyper, a marketing platform, is very similar to UpViral in almost every way. The former, like the latter is known for its ability to allow users to run viral sweepstakes or contest campaigns easily. It’s also known for handling social media-based campaigns remarkably well, as well as its webhook tool that’s equally as useful in generating more leads.
While Vyper may be as highly acclaimed as UpViral, there are a few notable features that it cannot offer for the time being, such as the open API tool, an easy-to-explore customization interface, campaign sharing, and split testing.
UpViral may have the upper hand when it comes to having a suite of very useful viral marketing tools, but Viral Loops takes a few steps further in offering users additional campaign possibilities. Unlike the former, the latter lets you make use of the ambassadorship program in association with Shopify, as well as built-in integrations with hundreds more third-party applications – twice the number that UpViral has!
It also allows you to create prelaunch campaign to increase momentum and to organize giveaways and contests via Meta’s Messenger app. Although Viral Loops might seem to have more features than UpViral, there are still some issues. For example, the lack of customizations for campaigns and actions, as well as the inconvenient stats that 360-degree analysis provides, it is not as easy as other marketing platforms. Upviral Vs Into Grammar Girl
Gleam has the same level of high-caliber services that UpViral has in terms of viral marketing. Gleam is also known as one of today’s best marketing software platforms since its inception in early 2013. While we can’t exactly pinpoint what makes Gleam stand out among the rest other than the fact that they have a wide range of campaigning tools and functions, we’ve been able to find out that its customer service is excellent.
In regards to its other features, we can say that they’re generally okay, to say the least. However, while there are plenty of pros to what Gleam offers, expect to have a few cons as well: the customization options are lacking, especially when it comes to forms, the analytics are too basic, and the user experience is not as friendly as other software platforms.
We are now at the end of this review and we can see how UpViral has been successful in launching viral marketing campaigns. There are enough tools to suit both marketing professionals and newbies as well as small businesses and content creators. Although there are some areas of the platform that require you to learn, they are still very user-friendly.
UpViral understands that some problems require drastic measures. It has proven to be a success because of its optimized and customizable marketing strategies such as giveaways or sweepstakes. Although it would have been nice to have more forms, templates, and CRM tools built in, the pros far outweigh any cons.
To answer the question of whether or not UpViral is worth trying for your business needs, we’d say we highly recommend it!
FAQ Upviral Vs Into Grammar Girl
Is UpViral offering a free service?
There is currently no free trial or plan offered by UpViral as of this writing. You can however try the platform’s free 14-day trial, which costs only $1
Does UpViral support multiple languages?
UpViral surely does! The online world is so vast that you can run campaigns in any language you wish. English, Spanish, Portuguese, French, Malay, Korean, or Chinese – you name it, the team has it.
Can I cancel my UpViral account? If it’s possible, how can I do it?
You can cancel your UpViral account or subscription at any time, even as the 30-day money-back policy expires. You can reach UpViral’s customer support team by sending an email to email@example.com, or issuing support tickets from your dashboard if you feel the platform does not serve your business and marketing needs. Upviral Vs Into Grammar Girl
Can I use UpViral for more than one website?
Yes! You have no restrictions when it comes to integrating UpViral services with your websites. Only thing you should be concerned about is your brand.