In this comprehensive review, we’ll be taking a look at UpViral, a popular and highly-recommended viral marketing platform with enough tools to help sustain your footing in the competitive global market.
Before we go ahead, you may be curious to find out what viral marketing is and how it works. You might be able to see through your Twitter and Facebook feeds that well-known brands like Wendy’s post a lot of funny memes and other relatable posts. If you see it as an example of viral marketing, then congratulations!
However, that’s just the tip of the iceberg – there are many different ways of achieving viral marketing tactics. While there may be other platforms that offer similar solutions, none of them can match UpViral’s unique promotional style. Keep reading if you think this could be what you need to promote your business!
For those of you who prefer a more visual experience, here is a video review from Jeff Aman’s YouTube channel. To get a comprehensive overview of UpViral, you may still want to check out our article below.
What is UpViral? Upviral Vs Mid Fade
UpViral, a cloud-based referral software, allows you to launch viral marketing campaigns with the best possible results. This means better conversion rates and more viral traffic. It allows you to create a wide range of viral campaigns, from social media platforms like Facebook and Twitter to video-sharing sites like YouTube and TikTok. UpViral provides a number of tools that make it easy to run effective email marketing campaigns.
This unique marketing platform is just the beginning. What can you do? Aside from social and e-mail campaigns, UpViral also lets you:
- To further engage your customer base, organize giveaways and contests
- Run split A/B tests to see which element of the campaign sticks well with audiences,
- Make landing pages that are attractive and publish them.
- Keep track of analytic updates so you can see which campaigns are achieving great results.
- You can customize and schedule your campaigns to the best time.
- You can manage up to 10 campaigns brands from one dashboard.
- Automated e-mails can be set up based on user actions. Your promotional e mails will be sent to every potential customer who interacts with your campaign.
Why Should You Try It?
You may not have the right knowledge to grow your blog, influencer or content creator. Unless you’ve taken a slew of tutorials about it or majored in business while you were in college, the next best thing you would have to do is call for help from or hire an expert who knows a thing or two about creating a following and generating sales. Upviral Vs Mid Fade
UpViral is an excellent solution that you should consider if you are looking to grow your social following, viral traffic and expand your brand’s awareness beyond your existing customer base. With it, you will be able to utilize tons of helpful tools needed to reach your goals and aspirations. It has excellent marketing capabilities and enough resources to launch your product or service in a memorable way. This is a game-changer according to many users.
UpViral is guaranteed to produce better results than traditional methods, which often result in a slower turnout. However, it’s worth noting that it should not be considered a magic trick that can fix all your marketing woes in an instant, but rather a long-term strategy designed to help you keep up with your momentum. UpViral has always believed that connecting with your audience is just as integral in managing your brand as communicating with them, and, thankfully, it provides you with enough resources to pull it all off!
Who should use upViral?
UpViral is not only for content creators or influencers who have a large following on social media and other content-sharing platforms. It can also be utilized by any functioning business or firm, whether they’re big or small! To find out if this service suits your needs, we’ve jotted down a list of who else can use it – here are the following:
- Digital marketing specialists and agencies
- Physical businesses include department stores, essential service providers, and restaurants.
- E-commerce sites and storefronts
- Small-scale solo businesses, from arts and crafts to podcasts
- SaaS business firms and many more!
How to Use UpViral
First, create an UpViral Account to get things started. Once that’s settled, you will be redirected to the dashboard where you can create your first campaign. You can choose from three types of campaign: giveaways (Viral Rewards), sweepstakes (Viral Sweepstakes), or generic campaigns (Viral Waitlists).
The Viral Rewards campaign is where you get to reward your customers with bonus items after they accomplish certain goals, and is specially designed as a surefire way to generate leads. Viral Sweepstakes on the other hand give you the chance to create contests for your subscribers. The collective primary premise of contests and giveaways is to spread awareness of your brand to anyone other than your audience base – they are considered forms of what specialists call referral marketing, better known as “word-of-mouth marketing.”
Giveaways and contests aside, UpViral also allows you to create other forms of marketing your brand to potential visitors. The Viral Waitlist campaign is built to create and maintain a sizable following needed for the launch of any of your new products. With this feature, you can integrate with tons of different content-sharing and social media sites, such as YouTube, Facebook, and Instagram. Once the platforms are linked to one another, UpViral will keep track of all the interactions your followers have made, including: Upviral Vs Mid Fade
- Following or subscribing to your pages/accounts;
- Like and respond to your posts
- You can share, repost, or retweet your content so that others can see it.
- Commenting and tagging your friends below your shared post.
You may even connect UpViral’s services to your blog and/or e-commerce store, on top of making use of remarkable e-mail marketing tools! You also have the freedom to personalize your sales funnel with hundreds of pre-designed templates. You may modify the color and layout designs, change into different fonts, edit the text, and even incorporate your branding for an added personal touch.
We’ve now covered the basics of what UpViral can do, so let’s look into all its key features.
Referral Link System
UpViral is best known for its unique referral link system that emphasizes giving rewards to the subscribers or followers that share your content. It is a points-based system – you get to customize how many goals or accomplishments they may need to achieve certain points, thus resulting in great rewards or gifts on the subscriber’s end. You even get full access to edit whatever you please from your account dashboard.
Your subscribers will earn more points if they achieve more actions and goals. This will increase your chances of acquiring as many leads as possible. UpViral understands how important it can be for you to have twice the number of leads when sharing your platform online. Its unique referral system has been highly praised by users who have used it to promote brands.
Coupon Delivery and Rewards System
Coupons can be used to not only keep customers happy and continue to subscribe to your content but also to attract new customers to engage with your content. UpViral knows how vital coupons are in marketing campaigns, which is why it offers users a coupon delivery system where they can generate and share unique coupon codes with their customer base. Upviral Vs Mid Fade
You can customize the discount rate and set up a series or actions to release the coupon when your followers reach a milestone. For example, sharing a link from your online store with their friends. The coupon delivery system is just one of the numerous functions featured in UpViral’s scaleable rewards system, where you can customize freely according to your business needs.
Analytic User Tracking
When it comes to organizing a successful marketing campaign, tracking pixel traffic is as important as generating solid leads. UpViral allows you to integrate with plenty of third-party services that do exactly that – all without limits! You can connect quickly to Google Analytics, Facebook Pixel and other services to add as many tracking scripts you need, including lead captures and social sharing for greater leverage.
E-mail Automation, CRMs, and Autoresponders
In the case of automated e-mail marketing, UpViral provides you with enough essential tools that you can use freely. This combination of functions lets you create and send e-mails related to your brand or business, which are then timed or triggered by the actions of your consumers.
To understand how e-mail automation works, let’s show you an example: one of your users clicks or taps a link to a discount coupon on your online store. Then, they are redirected to a page stating that to gain access to the coupon code, they will need to type in their e-mail address first. Once they accomplish the task, the user receives a notification that the e-mail message containing the coupon code has automatically been sent to their inbox.
UpViral allows integration with third-party autoresponders, customer relationship managers (CRMs) and other automation tools. You can also send in referral codes in your e-mails – these can be used to turn your growing mailing lists into handy lead sources. These codes are just as effective as pixel monitoring when it comes to checking the user’s behaviour.
Split A/B Testing
Split testing, as we mentioned in the article earlier, is a great way to determine which version of your campaign collateral has the best potential. Digital marketers who are experienced in digital marketing use split testing (or A/B testing) to identify the areas that need to be improved. It can also be used to determine which version has a higher return on investment (ROI), and converts at a higher rate.
Split testing with UpViral allows you to test and experiment with almost every aspect of your brand and product campaign such as thank you pages and landing pages, promotional e-mails and thank you pages.
Automated Fraud Detection and Security
Scammers and fraudulent activities can be costly for your business. UpViral offers the right security tools to ensure that your campaign is not harmed by dishonest users. There is a chance that some suspicious online users might infiltrate your campaign and attempt to cheat the system as it reaches its desired success level. This may lead to a substantial loss of generated leads and potential new customers.
UpViral runs a Fraud Center program in the background. This checks for suspicious user actions using cookies or IP tracking and then reports back to you what it found. You can also set up captchas to detect suspicious activity, and you can also create a blacklist to block those suspected of interfering with your campaign. Upviral Vs Mid Fade
Although website pop-ups can be annoying, they are a great way to capture quality leads. A few pop-ups can help you get as many customers as possible in a very short time. UpViral’s built-in pop-up builder makes it easy for you to incorporate a wide range of pop-ups into your site.
You don’t need to code anything, no matter how brief it is or whether you are linking to your discount offers. All you have to do is customize, drag and drop where you wish to place a pop-up window. UpViral’s popup editor is quick and easy to access. This is unlike other marketing software that requires you to integrate with third party apps.
Social Campaign Sharing
UpViral’s ability to use social media to spread awareness and promote brands to a wider audience is part of what makes it so attractive. Social media platforms are a key component of sharing many types of consumable content. They are also where a lot of people tend to go online for a variety of purposes – to forge new friendships, explore new things, and gain new ideas.
UpViral knows there is so much untapped potential from social media alone. That’s why the platform makes it convenient and easy for you to integrate with tons of social sites and apps such as Facebook, Twitter, Instagram, Pinterest, and even TikTok for better shareability. What’s particularly interesting is that you also get to fully customize however you want your social sharing to look, from the overall appearance down to the number of buttons or links to social media sites.
UpViral, like many other marketing platforms, offers seamless integrations with third-party applications. The software supports over 50 native integrations with a wide range of marketing, e-commerce, and automation-related solutions, such as e-mail marketing tools, autoresponders, and even webinar apps.
Zapier is a popular automation tool that allows you to integrate with thousands of other apps to speed up your workflow. One thing to note is the built-in Zapier connection. In addition to the easy-access integrations, UpViral also has a customizable API tool that lets you establish connections with lots more external platforms with just a few touches of code.
To get an idea of how many third-party native integrations that UpViral offers, we’ve collected a list of platforms that we could find according to the marketing software’s website:
- Campaign Monitor
- Campaign Refinery
- Constant Contact
- Ever Webinar
- GetResponse360 and GetReponse 360
- HTML Form
- Klick Tipp
- Mad Mimi
- Office Auto Pilot
- Sales Autopilot
- SG Autorepondeur
- TPNI Engage
- Webinar JEO
UpViral offers three pricing plans, each having a wide scope of offered features tailored for different business and marketing needs. Its Starter plan is highly suitable for beginners who want to gain an understanding of how brand or product marketing works, as well as a couple of effective ways to improve a business’s return on investment (ROI), while the Business tier, on the other hand, is UpViral’s most recommended pricing offer suited for seasoned businesses and creators with a sizeable following. The Premium package lets you gain access to all of the platform’s features, plus its most advanced tools yet – this is ideal if you’re an expert in the viral marketing field. Upviral Vs Mid Fade
To get a full gist of what you can get for each pricing plan, we’ve listed down all the details that you may need to know, including the costs and key features. Let’s start with the software’s Starter package!
1. Starter Plan $79 per month if paid monthly; $59/month if annually
These are the key features of the Starter Plan:
- It lets you run unlimited campaigns, hold unlimited rewards to your subscribers/followers, and organize unlimited contests for better chances of generating leads
- You can earn as many as 10,000 participants or leads.
- You can manage only one brand account with customizable domains and e-mail identities
- You can also use the pop-up editor and page editor as well as pixel tracking.
- Any assistance you require using the platform, you can get e-mail support
- Fraud detection tools are available to alert you if any user is dishonest.
Although you might be able use some of the essential marketing functions of this plan, you cannot remove any UpViral branding or replace it with your own.
2. Business Plan – $119 if paid monthly, $89/month if paid annually
This plan lets you make use of all the tools found in the Starter plan, plus some other noteworthy features and upgrades, such as:
- Earn up to 25,000 leads
- Connect up to three brand accounts with an individual domain and e mail identity
- A/B split testing with different kinds of campaign collateral
- Integration with Zapier as a gateway to thousands more apps and services
- Use the public API tool to create custom integrations
- Use the countdown timer
- Geo-tagging allows you to limit access to your content based upon where it is located.
Additionally, you’re allowed to replace all the branding material from UpViral with your own – it’s a huge upgrade from the Starter plan, which you wouldn’t get to do so otherwise.
3. Premium Plan – $299 if paid monthly, $219/month if paid annually
You can use all features of the previous plans with priority customer support. You also get significant upgrades, such as:
- Over 100,000 participants or leads generated.
- Manage up to 10 brands with separate e-mail identities and custom domains
Trial Period and Money-back Policy
Are you still skeptical about the services and features that UpViral offers? The marketing software platform has a 14-day trial period that lets you test the waters and see if it’s well-suited for your needs. Although the trial period is not free for those who wish to test it, they can get access to all features in each pricing plan for $1.
You can decide whether you want to continue the trial or not after the trial ends. UpViral is backed by a money-back guarantee policy that applies on the first 30 days since you’ve started using it. To request a refund, you can submit a support ticket via your dashboard if you are not satisfied with the performance within the allotted time slot. These offers are completely risk-free so you don’t have to be concerned about being taken advantage of. Upviral Vs Mid Fade
Both the pros and cons
UpViral is a popular choice for best online marketing solutions. But, as with all other viral marketing platforms, there are a few shortcomings as well. We’ve listed the pros and cons we could find to help you make a decision.
- You get to run an unlimited number of viral campaigns, regardless of which pricing plan you’re subscribed to
- You can organize and hold contest and giveaway campaigns without all the added hassle – nearly everything has been streamlined to be easy to use
- There is a wide range of customization possibilities that you get to explore when it comes to editing campaign collaterals, from the drag-and-drop page and pop-up builders to the e-mail copy templates
- Built-in integrations with over 50 external apps, including all the major e-mail marketing services, have never been this convenient
- With the addition of the Zapier integration and the public API tool, the connection possibilities are endless
- UpViral is the best mobile optimization company.
- Social sharing management with UpViral is so simple that you wouldn’t need to jump through hoops with coding to get everything right
- Rest assured that you get a sense of security when it comes to organizing a viral campaign, as UpViral is jam-packed with fraud detection, free SSL certification, and other security tools to keep you away from potential rigging and cheating
- The customer service is elite, plus you get the extra help and resource you need to get your campaigns rolling with its Co-Pilot Show
- UpViral does not have a built-in CRM tool. You will need to integrate third-party platforms if you wish to access it.
- While the customization capabilities are welcoming, the options are quite limited, especially regarding the range of form choices and campaign templates
- It can be difficult to navigate the interface, especially in certain areas of UpViral’s website like the page builder.
- In the same light, the learning curve is quite challenging, but it’s manageable once you get a hold of what to do with the features UpViral offers
Alternatives to UpViral
You should consider UpViral as a referral marketing tool. There are plenty of alternative options that offer handy functions and tools that are of the same level as UpViral, so if you believe the platform may not suit you in any possible way, you may refer to this list anytime and see which else fits you better. Upviral Vs Mid Fade
Vyper, a marketing platform, is very similar to UpViral in almost every way. Like the latter, the former is well-regarded for letting users run viral sweepstakes and contest campaigns conveniently. It’s also known for handling social media-based campaigns remarkably well, as well as its webhook tool that’s equally as useful in generating more leads.
While Vyper may be as highly acclaimed as UpViral, there are a few notable features that it cannot offer for the time being, such as the open API tool, an easy-to-explore customization interface, campaign sharing, and split testing.
Although UpViral has the most powerful suite of viral marketing tools available, Viral Loops offers additional campaign options. Unlike the former, the latter lets you make use of the ambassadorship program in association with Shopify, as well as built-in integrations with hundreds more third-party applications – twice the number that UpViral has!
It also allows you to create prelaunch campaign to increase momentum and to organize giveaways and contests via Meta’s Messenger app. Viral Loops may appear to be light years ahead of UpViral in terms of features, but, as with all other marketing platforms, we shouldn’t overlook its inconvenient shortcomings, such as the severe lack of campaign customizations and actions as well as the 360-degree analytic stats. Upviral Vs Mid Fade
Gleam has the same level of high-caliber services that UpViral has in terms of viral marketing. It’s also renowned as one of the best marketing software platforms today since its establishment in early 2013. We are unable to pinpoint exactly what makes Gleam different from the rest, other than the fact they offer a wide variety of campaigning tools, but we have been able find out that their customer service is outstanding.
We can generally say that the other features are okay. However, while there are plenty of pros to what Gleam offers, expect to have a few cons as well: the customization options are lacking, especially when it comes to forms, the analytics are too basic, and the user experience is not as friendly as other software platforms.
We are now at the end of this review and we can see how UpViral has been successful in launching viral marketing campaigns. It has enough tools that are suitable for not just marketing experts but also newbies, small businesses, and content creators. Although there are some areas of the platform that require you to learn, they are still very user-friendly.
UpViral knows that certain problems call for drastic measures, and it’s proven to have worked impressively thanks to its suite of optimized and customizable marketing strategies, such as giveaways and contest sweepstakes. Although it would have been nice to have more forms, templates, and CRM tools built in, the pros far outweigh any cons.
We highly recommend UpViral for all your business needs.
FAQ Upviral Vs Mid Fade
Does UpViral have a free option?
There is currently no free trial or plan offered by UpViral as of this writing. However, you can try out the platform’s 14-day trial which only costs $1.
Does UpViral support multiple languages?
UpViral certainly does. As the online world is wide enough that it encompasses many languages, the platform makes sure you get to run successful campaigns in whatever language you want to aim. The team can speak English, Spanish or Portuguese as well as French, Malay and Korean.
Can I cancel my UpViral account? If it’s possible, how can I do it?
Your UpViral subscription or account can be cancelled at any time. The 30-day money-back guarantee is not valid. You can reach UpViral’s customer support team by sending an email to firstname.lastname@example.org, or issuing support tickets from your dashboard if you feel the platform does not serve your business and marketing needs. Upviral Vs Mid Fade
Can I use UpViral for more than one website?
Yes! You have no restrictions when it comes to integrating UpViral services with your websites. The only limit you may have to worry about is the brand!