In this comprehensive review, we’ll be taking a look at UpViral, a popular and highly-recommended viral marketing platform with enough tools to help sustain your footing in the competitive global market.
Before we go ahead, you may be curious to find out what viral marketing is and how it works. You might be able to see through your Twitter and Facebook feeds that well-known brands like Wendy’s post a lot of funny memes and other relatable posts. If you see it as an example of viral marketing, then congratulations!
But that’s only the tip of an iceberg. There are many ways to achieve viral marketing strategies. While there may be other platforms that offer similar solutions, none of them can match UpViral’s unique promotional style. Keep reading if you think this could be what you need to promote your business!
For those of you who prefer a more visual experience, here is a video review from Jeff Aman’s YouTube channel. To get a comprehensive overview of UpViral, you may still want to check out our article below.
What is UpViral? Upviral Vs Mid Level
UpViral is a cloud-based referral marketing software that lets you launch viral marketing campaigns with the best results possible, meaning better conversion rates and viral traffic. It allows you to create a wide range of viral campaigns, from social media platforms like Facebook and Twitter to video-sharing sites like YouTube and TikTok. You can also run effective e-mail marketing campaigns with a set of optimized tools that UpViral happily provides.
This unique marketing platform is just the beginning. What can you do? Aside from social and e-mail campaigns, UpViral also lets you:
- Organize giveaways and contests to further engage your consumer base,
- Run split A/B tests to see which element of the campaign sticks well with audiences,
- Make landing pages that are attractive and publish them.
- Keep track of analytic updates so you can see which campaigns are achieving great results.
- Customize and schedule your campaigns at the right time,
- You can manage up to 10 campaigns brands from one dashboard.
- Automated e-mails can be set up based on user actions. Your promotional e mails will be sent to every potential customer who interacts with your campaign.
Why Should You Try It?
If you are a blogger, influencer, or content creator, there’s a possibility that you may not be equipped with all the detailed knowledge about how to sustain your growth through traffic leading towards sales. Unless you’ve taken a slew of tutorials about it or majored in business while you were in college, the next best thing you would have to do is call for help from or hire an expert who knows a thing or two about creating a following and generating sales. Upviral Vs Mid Level
UpViral is an excellent solution that you should consider if you are looking to grow your social following, viral traffic and expand your brand’s awareness beyond your existing customer base. With it, you will be able to utilize tons of helpful tools needed to reach your goals and aspirations. Aside from having excellent marketing features, it also has enough resources to create outstanding launching events for your new product or service – a game-changer, as most users may say.
UpViral is guaranteed to produce better results than traditional methods, which often result in a slower turnout. It’s important to remember that UpViral is not a quick fix for all your marketing problems, but a long-term strategy that will help you maintain your momentum. UpViral has always believed that connecting with your audience is just as integral in managing your brand as communicating with them, and, thankfully, it provides you with enough resources to pull it all off!
Who should use upViral?
UpViral is not only for content creators or influencers who have a large following on social media and other content-sharing platforms. It can also be utilized by any functioning business or firm, whether they’re big or small! We’ve put together a list of people who can use this service to help you decide if it is right for you.
- Agency and digital marketing experts
- Physical businesses (this may include department stores, essential services, and restaurants)
- E-commerce sites and storefronts
- Small-scale solo businesses, from arts and crafts to podcasts
- SaaS business firms and many more!
How to Use UpViral
To get everything started, the first thing you would need to do is create an UpViral account. Once that’s settled, you will be redirected to the dashboard where you can create your first campaign. The platform lets you choose between any of the three campaign types: giveaways (Viral Rewards), contests (Viral Sweepstakes), and generic campaigns (Viral Waitlists).
The Viral Rewards campaign is where you get to reward your customers with bonus items after they accomplish certain goals, and is specially designed as a surefire way to generate leads. Viral Sweepstakes on the other hand give you the chance to create contests for your subscribers. The collective primary premise of contests and giveaways is to spread awareness of your brand to anyone other than your audience base – they are considered forms of what specialists call referral marketing, better known as “word-of-mouth marketing.”
UpViral allows you to market your brand to potential customers in other ways than giveaways and contests. Viral Waitlist is designed to build and maintain a large following for your products’ launch. With this feature, you can integrate with tons of different content-sharing and social media sites, such as YouTube, Facebook, and Instagram. Once the platforms are linked to one another, UpViral will keep track of all the interactions your followers have made, including: Upviral Vs Mid Level
- Follow your pages/accounts or subscribe to them;
- Like and respond to your posts
- Sharing, reposting, or retweeting your content for anyone else to see; and
- Commenting and tag your friends in your shared post.
UpViral services can be connected to your blog or e-commerce site. You also have access to amazing e-mail marketing tools. You also have the freedom to personalize your sales funnel with hundreds of pre-designed templates. You can change the color scheme, modify fonts and add your branding to the template.
We’ve now covered the basics of what UpViral can do, so let’s look into all its key features.
Referral Link System
UpViral is best known for its unique referral link system that emphasizes giving rewards to the subscribers or followers that share your content. You can set the goals and accomplishments that subscribers need to reach certain points. This allows you to give great gifts or rewards to them. Your account dashboard gives you full control to make any changes that you wish.
The more actions or goals your subscribers achieve, the more points they’re rewarded, and the more you have the chance to acquire as many leads as you desire! UpViral understands how important it can be for you to have twice the number of leads when sharing your platform online. That’s why its one-of-a-kind referral system has been positively reviewed by those who have used it to promote their brands!
Reward System and Coupon Delivery
Coupons are seen not just as a way to keep your customers satisfied and subscribed to your content, but also as something that attracts new ones to interact with whatever you offer. UpViral understands the importance of coupons in marketing campaigns. It offers users a coupon delivery service that allows them to generate and share unique coupon codes. Upviral Vs Mid Level
You can customize the discount rate and set up a series or actions to release the coupon when your followers reach a milestone. For example, sharing a link from your online store with their friends. UpViral’s scaleable reward system allows you to customize the coupon delivery system according to your business requirements.
Analytic User Tracking
When it comes to organizing a successful marketing campaign, tracking pixel traffic is as important as generating solid leads. UpViral makes it easy to connect with many third-party services, all of which can do the same thing – and without limitations! With quick connections to Google Analytics, Facebook Pixel, and more, you can add as many tracking scripts as you want, from lead captures to social sharing, for better leverage.
E-mail automation, CRMs and Autoresponders
In the case of automated e-mail marketing, UpViral provides you with enough essential tools that you can use freely. This combination of functions lets you create and send e-mails related to your brand or business, which are then timed or triggered by the actions of your consumers.
To understand how e-mail automation works, let’s show you an example: one of your users clicks or taps a link to a discount coupon on your online store. Then, they are redirected to a page stating that to gain access to the coupon code, they will need to type in their e-mail address first. Once they accomplish the task, the user receives a notification that the e-mail message containing the coupon code has automatically been sent to their inbox.
Automation aside, UpViral also allows integrations with third-party autoresponders and customer relationship managers (CRMs). You can also send in referral codes in your e-mails – these can be used to turn your growing mailing lists into handy lead sources. These codes are just as effective as pixel monitoring when it comes to checking the user’s behaviour.
Split A/B Testing
Split testing, as we mentioned in the article earlier, is a great way to determine which version of your campaign collateral has the best potential. Digital marketers who are experienced in digital marketing use split testing (or A/B testing) to identify the areas that need to be improved. It can also be used to determine which version has a higher return on investment (ROI), and converts at a higher rate.
Split testing with UpViral allows you to test and experiment with almost every aspect of your brand and product campaign such as thank you pages and landing pages, promotional e-mails and thank you pages.
Automated Fraud Detection and Security
Dealing with scams and fraudulent actions can hurt you and your business in the long run. That’s why UpViral has the right amount of security-related tools to make sure your campaign doesn’t fall victim to dishonest user behavior. As your campaign slowly reaches the desired level of success, there may be a possibility that suspicious online users may infiltrate and cheat their way out of the system. This may lead to a substantial loss of generated leads and potential new customers.
To combat this, UpViral has a Fraud Center program running in the background, where it automatically checks for any questionable user action using cookies and IP tracking, and reports back what else it could find for you to review. You can also set up captchas to detect suspicious activity, and you can also create a blacklist to block those suspected of interfering with your campaign. Upviral Vs Mid Level
Although website pop-ups can be annoying, they are a great way to capture quality leads. If you want to get as many new customers as you wish in a short amount of time, having a few pop-ups may entice them enough to explore your products or services even further. UpViral’s built-in pop-up builder makes it easy for you to incorporate a wide range of pop-ups into your site.
Whether it be a short survey or a link to your discounted offers, you won’t have to overcomplicate yourself with code – all you would need to do is customize, drag, and drop wherever you want to place a mini pop-up window or two. UpViral’s popup editor is quick and easy to access. This is unlike other marketing software that requires you to integrate with third party apps.
Social Campaign Sharing
UpViral’s ability to use social media to spread awareness and promote brands to a wider audience is part of what makes it so attractive. Nowadays, social media platforms are seen as a crucial aspect of sharing many different forms of consumable content. They are also where a lot of people tend to go online for a variety of purposes – to forge new friendships, explore new things, and gain new ideas.
UpViral is aware that social media has so many untapped opportunities. That’s why the platform makes it convenient and easy for you to integrate with tons of social sites and apps such as Facebook, Twitter, Instagram, Pinterest, and even TikTok for better shareability. What’s particularly interesting is that you also get to fully customize however you want your social sharing to look, from the overall appearance down to the number of buttons or links to social media sites.
UpViral, like many other marketing platforms, offers seamless integrations with third-party applications. The software supports over 50 native integrations with a wide range of marketing, e-commerce, and automation-related solutions, such as e-mail marketing tools, autoresponders, and even webinar apps.
Zapier is a popular automation tool that allows you to integrate with thousands of other apps to speed up your workflow. One thing to note is the built-in Zapier connection. UpViral offers easy-to-use integrations and a customizable API tool, which allows you to connect with many other platforms using just a few lines of code.
To get an idea of how many third-party native integrations that UpViral offers, we’ve collected a list of platforms that we could find according to the marketing software’s website:
- Campaign Monitor
- Campaign Refinery
- Constant Contact
- Ever Webinar
- GetResponse360 and GetReponse 360
- HTML Form
- Klick Tipp
- Mad Mimi
- Office Auto Pilot
- Sales Autopilot
- SG Autorepondeur
- TPNI Engage
- Webinar JEO
UpViral has three pricing plans. Each plan offers a variety of features that are tailored to different marketing and business needs. Its Starter plan is highly suitable for beginners who want to gain an understanding of how brand or product marketing works, as well as a couple of effective ways to improve a business’s return on investment (ROI), while the Business tier, on the other hand, is UpViral’s most recommended pricing offer suited for seasoned businesses and creators with a sizeable following. If you are an expert in viral marketing, the Premium package will allow you to access all the platform’s features and the most advanced tools. Upviral Vs Mid Level
We’ve listed all details about each pricing plan so you have a complete picture of the features and costs. Let’s start with the software’s Starter package!
1. Starter Plan – $79 if paid monthly, $59/month if paid annually
These are the key features of the Starter Plan:
- It lets you run unlimited campaigns, hold unlimited rewards to your subscribers/followers, and organize unlimited contests for better chances of generating leads
- It lets you earn up to 10,000 leads or participants
- You can manage only one brand account with customizable domains and e-mail identities
- It allows you to use other essential features, such as the easy-to-use pop-up builder and page editor, as well as pixel tracking
- You get e-mail support whenever you need any assistance using the platform
- Fraud detection tools are available to alert you if any user is dishonest.
While you may get to use a slew of essential marketing functions with this plan, you would not be able to remove any signs of UpViral branding and replace them with your own.
2. Business Plan – $119 if paid monthly, $89/month if paid annually
This plan lets you make use of all the tools found in the Starter plan, plus some other noteworthy features and upgrades, such as:
- Earning up to 25,000 generated leads
- Connect up to three brand accounts with an individual domain and e mail identity
- Split testing using different types of collateral
- Integration with Zapier as a gateway to thousands more apps and services
- Using the public API tool for customized integrations
- Use the countdown timer
- Geo-tagging, where you get to restrict access to your content based on location
Additionally, you’re allowed to replace all the branding material from UpViral with your own – it’s a huge upgrade from the Starter plan, which you wouldn’t get to do so otherwise.
3. Premium Plan – $299 if paid monthly, $219/month if paid annually
This high-end tier allows you to use and explore all the existing features from the two previous plans, with the welcome addition of priority customer support. Other significant upgrades include:
- Having over 100,000 generated leads or participants, and
- Managing up to 10 brands complete with custom domains and separate e-mail identities.
Trial Period and Money Back Policy
Are you still skeptical about the services and features that UpViral offers? The marketing software platform has a 14-day trial period that lets you test the waters and see if it’s well-suited for your needs. The trial period may not be free, which can be a disadvantage to some who want to try it out, but for only $1, you get full access to all the features each pricing plan has to offer.
After the trial ends, it’s up to you to decide if you wish to continue or not. UpViral comes with a 30-day money-back guarantee. This policy applies to the initial 30 days after you start using it. If you’re not in any way satisfied with the performance during the allotted timeslot, you may submit a support ticket from your dashboard to request a refund. These offers are completely risk-free so you don’t have to be concerned about being taken advantage of. Upviral Vs Mid Level
Both the pros and cons
UpViral may be known for being a contender for the best marketing solution online. There are also some flaws, just like with other viral marketing platforms. We’ve listed the pros and cons we could find to help you make a decision.
- You get to run an unlimited number of viral campaigns, regardless of which pricing plan you’re subscribed to
- You can organize and hold contest and giveaway campaigns without all the added hassle – nearly everything has been streamlined to be easy to use
- You have many customization options when editing campaign collaterals. These include the drag-and drop page and pop-up builders, as well as the e-mail copy templates.
- Integrations with more than 50 apps, including all major e-mail marketing service providers, are now possible.
- With the addition of the Zapier integration and the public API tool, the connection possibilities are endless
- UpViral is the best mobile optimization company.
- UpViral makes social sharing easy. You don’t have to code a thing to do it.
- You can be sure that your viral campaign will be secure because UpViral has fraud detection and SSL certification for free.
- The customer service is elite, plus you get the extra help and resource you need to get your campaigns rolling with its Co-Pilot Show
- UpViral does not have a built-in CRM tool. You will need to integrate third-party platforms if you wish to access it.
- While the customization capabilities are welcoming, the options are quite limited, especially regarding the range of form choices and campaign templates
- The interface can be a bit daunting at first, especially on certain parts of UpViral’s site such as the page builder
- The learning curve can be quite difficult, but once you understand the UpViral features, it is manageable.
Alternatives to UpViral
You should consider UpViral as a referral marketing tool. You have many other options available that provide similar functions and tools to UpViral. If you feel the platform is not right for you, you can refer to this list anytime to see if there are any better options. Upviral Vs Mid Level
Vyper is a marketing platform that is closely similar to UpViral in nearly every aspect imaginable. The former, like the latter is known for its ability to allow users to run viral sweepstakes or contest campaigns easily. It’s also known for handling social media-based campaigns remarkably well, as well as its webhook tool that’s equally as useful in generating more leads.
Vyper is not as well-respected as UpViral but it does offer some notable features, including an open API tool, easy-to-explore customization interface and campaign sharing.
Although UpViral has the most powerful suite of viral marketing tools available, Viral Loops offers additional campaign options. Unlike the former, the latter lets you make use of the ambassadorship program in association with Shopify, as well as built-in integrations with hundreds more third-party applications – twice the number that UpViral has!
Additionally, it allows you to create prelaunch campaigns to bring in more momentum and organize contests and giveaways on Meta’s Messenger app. Viral Loops may appear to be light years ahead of UpViral in terms of features, but, as with all other marketing platforms, we shouldn’t overlook its inconvenient shortcomings, such as the severe lack of campaign customizations and actions as well as the 360-degree analytic stats. Upviral Vs Mid Level
Gleam has the same level of high-caliber services that UpViral has in terms of viral marketing. Gleam is also known as one of today’s best marketing software platforms since its inception in early 2013. We are unable to pinpoint exactly what makes Gleam different from the rest, other than the fact they offer a wide variety of campaigning tools, but we have been able find out that their customer service is outstanding.
We can generally say that the other features are okay. Gleam has many positive aspects, but you should also expect some cons. The customization options for forms are limited, analytics are not as advanced, and the user interface is less friendly than other platforms.
As we reach the end of the review, we have seen so far how UpViral has been effective in rolling out viral marketing campaigns. It has enough tools that are suitable for not just marketing experts but also newbies, small businesses, and content creators. Although there are some areas of the platform that require you to learn, they are still very user-friendly.
UpViral knows that certain problems call for drastic measures, and it’s proven to have worked impressively thanks to its suite of optimized and customizable marketing strategies, such as giveaways and contest sweepstakes. Although it would have been nice to have more forms, templates, and CRM tools built in, the pros far outweigh any cons.
We highly recommend UpViral for all your business needs.
FAQ Upviral Vs Mid Level
Does UpViral have a free option?
UpViral currently does not offer a free trial or plan. However, you can try out the platform’s 14-day trial which only costs $1.
Does UpViral support multiple languages?
UpViral certainly does. The online world is so vast that you can run campaigns in any language you wish. English, Spanish, Portuguese, French, Malay, Korean, or Chinese – you name it, the team has it.
Can I cancel my UpViral account? If it’s possible, how can I do it?
You can cancel your UpViral account or subscription at any time, even as the 30-day money-back policy expires. You can reach UpViral’s customer support team by sending an email to email@example.com, or issuing support tickets from your dashboard if you feel the platform does not serve your business and marketing needs. Upviral Vs Mid Level
What if I want to use UpViral on more than one site?
Yes! You have no restrictions when it comes to integrating UpViral services with your websites. Only thing you should be concerned about is your brand.