Upviral Vs Upside Down

upviral-review

In this comprehensive review, we’ll be taking a look at UpViral, a popular and highly-recommended viral marketing platform with enough tools to help sustain your footing in the competitive global market. 

Before we go ahead, you may be curious to find out what viral marketing is and how it works. If you could observe through your Twitter or Facebook feed, you may find official accounts of well-known brands such as Wendy’s upload a plethora of relatable memes and funny posts. If you see it as an example of viral marketing, then congratulations!

But that’s only the tip of an iceberg. There are many ways to achieve viral marketing strategies. Other platforms may have a slew of solutions needed for this groundbreaking promotional style, but nearly none can ever compare to what UpViral can offer. If you believe this is what you need, keep reading!

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For those of you who prefer a more visual experience, here is a video review from Jeff Aman’s YouTube channel. To get a comprehensive overview of UpViral, you may still want to check out our article below.

What is UpViral? Upviral Vs Upside Down

UpViral is a cloud-based referral marketing software that lets you launch viral marketing campaigns with the best results possible, meaning better conversion rates and viral traffic. You can create viral campaigns on a variety of social media platforms, including Twitter and Facebook. It also allows you to upload videos to YouTube and TikTok. You can also run effective e-mail marketing campaigns with a set of optimized tools that UpViral happily provides.

This unique marketing platform is just the beginning. What can you do? UpViral allows you to:

  • Organize giveaways and contests to further engage your consumer base,
  • Run split A/B tests to see which element of the campaign sticks well with audiences,
  • Edit and publish good-looking landing pages,
  • Track analytic updates to see if any of your campaigns have produced excellent results,
  • Customize and schedule your campaigns at the right time,
  • Manage up to 10 campaign brands in one dashboard, and
  • Automated e-mails can be set up based on user actions. Your promotional e mails will be sent to every potential customer who interacts with your campaign.

Why should you try it?

You may not have the right knowledge to grow your blog, influencer or content creator. Unless you’ve taken a slew of tutorials about it or majored in business while you were in college, the next best thing you would have to do is call for help from or hire an expert who knows a thing or two about creating a following and generating sales. Upviral Vs Upside Down

UpViral is a perfect solution that you can try if you want to increase your social following and viral traffic, as well as broaden the awareness of your brand beyond your current consumer base. You will have access to tons of useful tools to help you achieve your goals. It has excellent marketing capabilities and enough resources to launch your product or service in a memorable way. This is a game-changer according to many users.

UpViral is guaranteed to produce better results than traditional methods, which often result in a slower turnout. However, it’s worth noting that it should not be considered a magic trick that can fix all your marketing woes in an instant, but rather a long-term strategy designed to help you keep up with your momentum. UpViral believes that communicating with your audience is as important as managing your brand. Fortunately, you have enough resources to do it all!

Who Should Use UpViral?

UpViral can be used not just by content creators and influencers with a sizeable following on social media and content-sharing platforms. Any business, large or small, can use UpViral. To find out if this service suits your needs, we’ve jotted down a list of who else can use it – here are the following:

  • Digital marketing specialists and agencies
  • Physical businesses (this may include department stores, essential services, and restaurants)
  • E-commerce websites and storefronts
  • Solo-owned small businesses, from podcasts to arts and crafts
  • SaaS businesses and many other!

How to Use UpViral

First, create an UpViral Account to get things started. After that, you’ll be redirected back to the dashboard. Here you can create your first campaign. The platform lets you choose between any of the three campaign types: giveaways (Viral Rewards), contests (Viral Sweepstakes), and generic campaigns (Viral Waitlists).

Viral Rewards is a way to reward customers with bonuses after they achieve certain goals. It is a proven way to get leads. Viral Sweepstakes on the other hand give you the chance to create contests for your subscribers. The collective primary premise of contests and giveaways is to spread awareness of your brand to anyone other than your audience base – they are considered forms of what specialists call referral marketing, better known as “word-of-mouth marketing.”

Upviral Vs Upside Down

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UpViral allows you to market your brand to potential customers in other ways than giveaways and contests. The Viral Waitlist campaign is built to create and maintain a sizable following needed for the launch of any of your new products. With this feature, you can integrate with tons of different content-sharing and social media sites, such as YouTube, Facebook, and Instagram. Once the platforms are linked to one another, UpViral will keep track of all the interactions your followers have made, including: Upviral Vs Upside Down

  • Following or subscribing to your pages/accounts;
  • Like and respond to your posts
  • Sharing, reposting, or retweeting your content for anyone else to see; and
  • Commenting and tag your friends in your shared post.

You may even connect UpViral’s services to your blog and/or e-commerce store, on top of making use of remarkable e-mail marketing tools! In addition, you have the liberty and convenience to customize your sales funnel blueprint with hundreds of optimized templates to pick from. You may modify the color and layout designs, change into different fonts, edit the text, and even incorporate your branding for an added personal touch.

Features

Now that we’ve covered the gist of what you could essentially do with UpViral, let’s take a closer look at all the key features it has to offer.

Referral Link System

UpViral’s unique referral link system is what makes it stand out. It rewards subscribers and followers who share your content with their help. You can set the goals and accomplishments that subscribers need to reach certain points. This allows you to give great gifts or rewards to them. Your account dashboard gives you full control to make any changes that you wish.

The more actions or goals your subscribers achieve, the more points they’re rewarded, and the more you have the chance to acquire as many leads as you desire! UpViral knows how important it is for you to get twice as many leads when it comes to sharing your platform online. That’s why its one-of-a-kind referral system has been positively reviewed by those who have used it to promote their brands! 

Reward System and Coupon Delivery

Coupons are seen not just as a way to keep your customers satisfied and subscribed to your content, but also as something that attracts new ones to interact with whatever you offer. UpViral understands the importance of coupons in marketing campaigns. It offers users a coupon delivery service that allows them to generate and share unique coupon codes. Upviral Vs Upside Down

You may customize the discount rate, as well as set a series of actions for the coupon to be released whenever your followers reach a certain milestone or goal, such as sharing a link to your online store among their circle of friends. The coupon delivery system is just one of the numerous functions featured in UpViral’s scaleable rewards system, where you can customize freely according to your business needs.

Analytic User Tracking

Tracking pixel traffic is just as important when it comes to organizing a marketing campaign that succeeds. UpViral makes it easy to connect with many third-party services, all of which can do the same thing – and without limitations! With quick connections to Google Analytics, Facebook Pixel, and more, you can add as many tracking scripts as you want, from lead captures to social sharing, for better leverage.

E-mail Automation, CRMs, and Autoresponders

In the case of automated e-mail marketing, UpViral provides you with enough essential tools that you can use freely. You can create and send e mails about your business or brand that are timed or triggered based on the actions of your customers.

Let’s take an example to show how e-mail automation works. One of your customers clicks on a link that leads to a coupon code for your online store. Then, they are redirected to a page stating that to gain access to the coupon code, they will need to type in their e-mail address first. Once they accomplish the task, the user receives a notification that the e-mail message containing the coupon code has automatically been sent to their inbox.

Automation aside, UpViral also allows integrations with third-party autoresponders and customer relationship managers (CRMs). You can also send in referral codes in your e-mails – these can be used to turn your growing mailing lists into handy lead sources. They are equally as effective as pixel tracking when it comes to checking on the user’s behavior.

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Split A/B Testing

Split testing, as we mentioned in the article earlier, is a great way to determine which version of your campaign collateral has the best potential. Digital marketers who are experienced in digital marketing use split testing (or A/B testing) to identify the areas that need to be improved. It can also be used to determine which version has a higher return on investment (ROI), and converts at a higher rate.

UpViral’s split testing feature lets you experiment and test nearly every element of your brand or product campaign, such as promotional e-mails, thank you pages, landing pages, and many more.

Automated Fraud Detection and Security

Dealing with scams and fraudulent actions can hurt you and your business in the long run. That’s why UpViral has the right amount of security-related tools to make sure your campaign doesn’t fall victim to dishonest user behavior. There is a chance that some suspicious online users might infiltrate your campaign and attempt to cheat the system as it reaches its desired success level. This could result in a significant loss of leads generated and new customers.

To combat this, UpViral has a Fraud Center program running in the background, where it automatically checks for any questionable user action using cookies and IP tracking, and reports back what else it could find for you to review. It also lets you set up captchas for whenever suspicious activity is detected, and you may also run a blacklist that bars those who are suspected of getting in the way of your campaign. Upviral Vs Upside Down

Pop-up Builder

Website pop-ups may be quite an annoying inconvenience, but from a business perspective, it does make sense as it’s seen as one way of capturing quality leads. If you want to get as many new customers as you wish in a short amount of time, having a few pop-ups may entice them enough to explore your products or services even further. UpViral’s built-in pop-up builder makes it easy for you to incorporate a wide range of pop-ups into your site.

Whether it be a short survey or a link to your discounted offers, you won’t have to overcomplicate yourself with code – all you would need to do is customize, drag, and drop wherever you want to place a mini pop-up window or two. While other marketing software services require you to integrate with third-party apps just to gain access to this feature, UpViral’s pop-up editor can be quickly accessed within the confines of the platform.

Social Campaign Sharing

UpViral’s ability to use social media to spread awareness and promote brands to a wider audience is part of what makes it so attractive. Social media platforms are a key component of sharing many types of consumable content. These platforms are where many people go online to make new friends, discover new things and get new ideas.

UpViral knows there is so much untapped potential from social media alone. That’s why the platform makes it convenient and easy for you to integrate with tons of social sites and apps such as Facebook, Twitter, Instagram, Pinterest, and even TikTok for better shareability. What’s particularly interesting is that you also get to fully customize however you want your social sharing to look, from the overall appearance down to the number of buttons or links to social media sites.

Integrations

Many marketing platforms offer seamless integrations with external applications, and UpViral is no exception. UpViral supports more than 50 native integrations to a variety of marketing and ecommerce solutions. These include autoresponders, webinar apps, and e-mail marketing tools.

One noteworthy mention is its built-in connection to Zapier, the popular automation service that lets you integrate with thousands more apps to ease up your workflow. In addition to the easy-access integrations, UpViral also has a customizable API tool that lets you establish connections with lots more external platforms with just a few touches of code.

To get an idea of how many third-party native integrations that UpViral offers, we’ve collected a list of platforms that we could find according to the marketing software’s website:

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  • ActiveCampaign
  • Arpreach
  • Autopilothq
  • Aweber
  • Benchmark
  • BombBomb
  • Campaign Monitor
  • Campaign Refinery
  • ClickFunnels
  • Constant Contact
  • ConvertKit
  • Demio
  • Drip
  • ECX
  • EmailOne
  • Enormail
  • Ever Webinar
  • Feedblitz
  • Flowmatic
  • Fluttermail
  • Genoo
  • GetResponse360 and GetReponse 360
  • GotoWebinar
  • HTML Form
  • Hubspot
  • iContact
  • Infusionsoft
  • Integrately
  • Intercom
  • Kartra
  • Klaviyo
  • Klick Tipp
  • Mad Mimi
  • Mailchimp
  • MailerLite
  • MailerOne
  • Mailjet
  • MailPlus
  • Mailwizz
  • Make
  • MarketHero
  • Mautic
  • Office Auto Pilot
  • Omnisend
  • Ontraport
  • Platformly
  • Sales Autopilot
  • Salesmanago
  • Sendinblue
  • Sendlane
  • Sendpulse
  • Sendreach
  • Sendy
  • SG Autorepondeur
  • TPNI Engage
  • WebinarJam
  • Webinar JEO
  • Zoho

Pricing

UpViral has three pricing plans. Each plan offers a variety of features that are tailored to different marketing and business needs. The Starter plan is ideal for those who are just starting out in marketing and want to learn more about brand and product marketing. It also includes a few tips to increase a business’s return-on-investment (ROI). While the Business tier is UpViral’s best pricing option, it is suited to established businesses and creators who have a large following. If you are an expert in viral marketing, the Premium package will allow you to access all the platform’s features and the most advanced tools. Upviral Vs Upside Down

We’ve listed all details about each pricing plan so you have a complete picture of the features and costs. Let’s begin with the software’s starter package!

1. Starter Plan – $79 if paid monthly, $59/month if paid annually

The key features the Starter plan offers:

  • It lets you run unlimited campaigns, hold unlimited rewards to your subscribers/followers, and organize unlimited contests for better chances of generating leads
  • You can earn as many as 10,000 participants or leads.
  • It lets you manage one brand account, complete with a customizable domain and e-mail identity
  • You can also use the pop-up editor and page editor as well as pixel tracking.
  • Any assistance you require using the platform, you can get e-mail support
  • You also have fraud detection tools to let you know if there is any dishonest user activity

While you may get to use a slew of essential marketing functions with this plan, you would not be able to remove any signs of UpViral branding and replace them with your own.

2. Business Plan – $119 if paid monthly, $89/month if paid annually

You can use all the tools in the Starter plan and other notable features and upgrades such as:

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  • Earning up to 25,000 generated leads
  • Connecting with up to three brand accounts, each with a custom domain and e-mail identity
  • A/B split testing with different kinds of campaign collateral
  • Zapier integration as a gateway for thousands of apps and services
  • Use the public API tool to create custom integrations
  • Utilizing the countdown timer
  • Geo-tagging, where you get to restrict access to your content based on location

You can also replace the UpViral branding material with your own. This is a major upgrade to the Starter plan.

3. Premium Plan – $299 monthly if paid monthly or $219 per month if annually

This high-end tier allows you to use and explore all the existing features from the two previous plans, with the welcome addition of priority customer support. Other significant upgrades include:

  • Over 100,000 participants or leads generated.
  • Manage up to 10 brands with separate e-mail identities and custom domains

Trial Period and Money Back Policy

Are you still skeptical about the services and features that UpViral offers? You can test it out for 14 days to see if it is right for you. Although the trial period is not free for those who wish to test it, they can get access to all features in each pricing plan for $1.

You can decide whether you want to continue the trial or not after the trial ends. UpViral comes with a 30-day money-back guarantee. This policy applies to the initial 30 days after you start using it. To request a refund, you can submit a support ticket via your dashboard if you are not satisfied with the performance within the allotted time slot. These offers are completely risk-free so you don’t have to be concerned about being taken advantage of. Upviral Vs Upside Down

Pros and Cons

UpViral is a popular choice for best online marketing solutions. There are also some flaws, just like with other viral marketing platforms. We’ve listed the pros and cons we could find to help you make a decision.

The pros

  • You get to run an unlimited number of viral campaigns, regardless of which pricing plan you’re subscribed to
  • It is easy to organize giveaway and contest campaigns.
  • You have many customization options when editing campaign collaterals. These include the drag-and drop page and pop-up builders, as well as the e-mail copy templates.
  • Integrations with more than 50 apps, including all major e-mail marketing service providers, are now possible.
  • The connection possibilities are limitless with the Zapier integration, and the public API tool
  • UpViral is the best mobile optimization company.
  • Social sharing management with UpViral is so simple that you wouldn’t need to jump through hoops with coding to get everything right
  • Rest assured that you get a sense of security when it comes to organizing a viral campaign, as UpViral is jam-packed with fraud detection, free SSL certification, and other security tools to keep you away from potential rigging and cheating
  • The customer service is elite, plus you get the extra help and resource you need to get your campaigns rolling with its Co-Pilot Show

The Cons

  • There are no built-in CRM tools in UpViral – if you want to get access to it, you would still need to integrate with third-party platforms to make it happen
  • While the customization capabilities are welcoming, the options are quite limited, especially regarding the range of form choices and campaign templates
  • The interface can be a bit daunting at first, especially on certain parts of UpViral’s site such as the page builder
  • The learning curve can be quite difficult, but once you understand the UpViral features, it is manageable.

Alternatives to UpViral

UpViral isn’t the only referral marketing software you should think about. You have many other options available that provide similar functions and tools to UpViral. If you feel the platform is not right for you, you can refer to this list anytime to see if there are any better options. Upviral Vs Upside Down

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Vyper

Vyper, a marketing platform, is very similar to UpViral in almost every way. The former, like the latter is known for its ability to allow users to run viral sweepstakes or contest campaigns easily. It is also well-known for its ability to handle social media-based campaigns with ease, and its webhook tool which can be equally useful in generating leads.

While Vyper may be as highly acclaimed as UpViral, there are a few notable features that it cannot offer for the time being, such as the open API tool, an easy-to-explore customization interface, campaign sharing, and split testing.

Viral Loops

Although UpViral has the most powerful suite of viral marketing tools available, Viral Loops offers additional campaign options. Unlike the former, the latter lets you make use of the ambassadorship program in association with Shopify, as well as built-in integrations with hundreds more third-party applications – twice the number that UpViral has!

It also allows you to create prelaunch campaign to increase momentum and to organize giveaways and contests via Meta’s Messenger app. Viral Loops may appear to be light years ahead of UpViral in terms of features, but, as with all other marketing platforms, we shouldn’t overlook its inconvenient shortcomings, such as the severe lack of campaign customizations and actions as well as the 360-degree analytic stats. Upviral Vs Upside Down

Gleam

Gleam has the same level of high-caliber services that UpViral has in terms of viral marketing. It’s also renowned as one of the best marketing software platforms today since its establishment in early 2013. We are unable to pinpoint exactly what makes Gleam different from the rest, other than the fact they offer a wide variety of campaigning tools, but we have been able find out that their customer service is outstanding.

We can generally say that the other features are okay. Gleam has many positive aspects, but you should also expect some cons. The customization options for forms are limited, analytics are not as advanced, and the user interface is less friendly than other platforms.

Conclusion

As we reach the end of the review, we have seen so far how UpViral has been effective in rolling out viral marketing campaigns. There are enough tools to suit both marketing professionals and newbies as well as small businesses and content creators. Although there are some areas of the platform that require you to learn, they are still very user-friendly.

UpViral knows that certain problems call for drastic measures, and it’s proven to have worked impressively thanks to its suite of optimized and customizable marketing strategies, such as giveaways and contest sweepstakes. Although it would have been nice to have more forms, templates, and CRM tools built in, the pros far outweigh any cons.

To answer the question of whether or not UpViral is worth trying for your business needs, we’d say we highly recommend it!

FAQ Upviral Vs Upside Down

Is UpViral offering a free service?

UpViral currently does not offer a free trial or plan. However, you can try out the platform’s 14-day trial which only costs $1.

Does UpViral support multiple languages?

UpViral surely does! As the online world is wide enough that it encompasses many languages, the platform makes sure you get to run successful campaigns in whatever language you want to aim. English, Spanish, Portuguese, French, Malay, Korean, or Chinese – you name it, the team has it.

Can I cancel my UpViral account? If it’s possible, how can I do it?

You can cancel your UpViral account or subscription at any time, even as the 30-day money-back policy expires. You can reach UpViral’s customer support team by sending an email to support@upviral.com, or issuing support tickets from your dashboard if you feel the platform does not serve your business and marketing needs. Upviral Vs Upside Down

Can I use UpViral for more than one website?

Yes! There is no limit when it comes to integrating UpViral’s services with any of your websites. The only limit you may have to worry about is the brand!

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