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In this comprehensive review, we’ll be taking a look at UpViral, a popular and highly-recommended viral marketing platform with enough tools to help sustain your footing in the competitive global market. 

Before we go ahead, you may be curious to find out what viral marketing is and how it works. You might be able to see through your Twitter and Facebook feeds that well-known brands like Wendy’s post a lot of funny memes and other relatable posts. It’s viral marketing at its best, so congratulations!

However, that’s just the tip of the iceberg – there are many different ways of achieving viral marketing tactics. Other platforms may have a slew of solutions needed for this groundbreaking promotional style, but nearly none can ever compare to what UpViral can offer. Keep reading if you think this could be what you need to promote your business!

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For those of you who prefer a more visual experience, here is a video review from Jeff Aman’s YouTube channel. To get a comprehensive overview of UpViral, you may still want to check out our article below.

What is UpViral? Upviral Vs Via Mail

UpViral is a cloud-based referral marketing software that lets you launch viral marketing campaigns with the best results possible, meaning better conversion rates and viral traffic. You can create viral campaigns on a variety of social media platforms, including Twitter and Facebook. It also allows you to upload videos to YouTube and TikTok. UpViral provides a number of tools that make it easy to run effective email marketing campaigns.

What else can you do with this one-of-a-kind marketing platform? UpViral allows you to:

  • Organize giveaways and contests to further engage your consumer base,
  • Run split A/B tests to see which element of the campaign sticks well with audiences,
  • Edit and publish good-looking landing pages,
  • Keep track of analytic updates so you can see which campaigns are achieving great results.
  • Customize and schedule your campaigns at the right time,
  • Manage up to 10 campaign brands in one dashboard, and
  • Set up automated e-mails based on user action where your promotional e-mails are sent every time your potential customer interacts with your campaign.

Why Should You Try It?

If you are a blogger, influencer, or content creator, there’s a possibility that you may not be equipped with all the detailed knowledge about how to sustain your growth through traffic leading towards sales. Unless you’ve taken a slew of tutorials about it or majored in business while you were in college, the next best thing you would have to do is call for help from or hire an expert who knows a thing or two about creating a following and generating sales. Upviral Vs Via Mail

UpViral is an excellent solution that you should consider if you are looking to grow your social following, viral traffic and expand your brand’s awareness beyond your existing customer base. You will have access to tons of useful tools to help you achieve your goals. Aside from having excellent marketing features, it also has enough resources to create outstanding launching events for your new product or service – a game-changer, as most users may say.

Formulating viral campaigns using UpViral has been guaranteed to create better and faster results, unlike traditional methods that often have a much slower turnout. It’s important to remember that UpViral is not a quick fix for all your marketing problems, but a long-term strategy that will help you maintain your momentum. UpViral believes that communicating with your audience is as important as managing your brand. Fortunately, you have enough resources to do it all!

Who should use upViral?

UpViral can be used not just by content creators and influencers with a sizeable following on social media and content-sharing platforms. Any business, large or small, can use UpViral. To find out if this service suits your needs, we’ve jotted down a list of who else can use it – here are the following:

  • Digital marketing specialists and agencies
  • Physical businesses include department stores, essential service providers, and restaurants.
  • E-commerce websites and storefronts
  • Small-scale solo businesses, from arts and crafts to podcasts
  • SaaS businesses and many other!

How to Use upViral

To get everything started, the first thing you would need to do is create an UpViral account. Once that’s settled, you will be redirected to the dashboard where you can create your first campaign. You can choose from three types of campaign: giveaways (Viral Rewards), sweepstakes (Viral Sweepstakes), or generic campaigns (Viral Waitlists).

The Viral Rewards campaign is where you get to reward your customers with bonus items after they accomplish certain goals, and is specially designed as a surefire way to generate leads. Viral Sweepstakes, on the other hand, provide you with the opportunity to generate contests for your subscribers to partake in. Contests and giveaways are a way to promote your brand to others than your own audience. They can also be used as forms of referral marketing (also known as word-of-mouth marketing).

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UpViral allows you to market your brand to potential customers in other ways than giveaways and contests. The Viral Waitlist campaign is built to create and maintain a sizable following needed for the launch of any of your new products. This feature allows you to integrate with a variety of social media and content-sharing sites such as YouTube, Facebook and Instagram. Once the platforms are linked to one another, UpViral will keep track of all the interactions your followers have made, including: Upviral Vs Via Mail

  • Follow your pages/accounts or subscribe to them;
  • Liking and reacting to any of your posts;
  • Sharing, reposting, or retweeting your content for anyone else to see; and
  • Commenting and tagging your friends below your shared post.

You may even connect UpViral’s services to your blog and/or e-commerce store, on top of making use of remarkable e-mail marketing tools! You also have the freedom to personalize your sales funnel with hundreds of pre-designed templates. You may modify the color and layout designs, change into different fonts, edit the text, and even incorporate your branding for an added personal touch.

Features

Now that we’ve covered the gist of what you could essentially do with UpViral, let’s take a closer look at all the key features it has to offer.

Referral Link System

UpViral’s unique referral link system is what makes it stand out. It rewards subscribers and followers who share your content with their help. You can set the goals and accomplishments that subscribers need to reach certain points. This allows you to give great gifts or rewards to them. Your account dashboard gives you full control to make any changes that you wish.

Your subscribers will earn more points if they achieve more actions and goals. This will increase your chances of acquiring as many leads as possible. UpViral knows how important it is for you to get twice as many leads when it comes to sharing your platform online. That’s why its one-of-a-kind referral system has been positively reviewed by those who have used it to promote their brands! 

Coupon Delivery and Rewards System

Coupons can be used to not only keep customers happy and continue to subscribe to your content but also to attract new customers to engage with your content. UpViral knows how vital coupons are in marketing campaigns, which is why it offers users a coupon delivery system where they can generate and share unique coupon codes with their customer base. Upviral Vs Via Mail

You can customize the discount rate and set up a series or actions to release the coupon when your followers reach a milestone. For example, sharing a link from your online store with their friends. The coupon delivery system is just one of the numerous functions featured in UpViral’s scaleable rewards system, where you can customize freely according to your business needs.

Analytic User Tracking

Tracking pixel traffic is just as important when it comes to organizing a marketing campaign that succeeds. UpViral makes it easy to connect with many third-party services, all of which can do the same thing – and without limitations! With quick connections to Google Analytics, Facebook Pixel, and more, you can add as many tracking scripts as you want, from lead captures to social sharing, for better leverage.

E-mail automation, CRMs and Autoresponders

In the case of automated e-mail marketing, UpViral provides you with enough essential tools that you can use freely. You can create and send e mails about your business or brand that are timed or triggered based on the actions of your customers.

Let’s take an example to show how e-mail automation works. One of your customers clicks on a link that leads to a coupon code for your online store. Then, they are redirected to a page stating that to gain access to the coupon code, they will need to type in their e-mail address first. After completing the task, they receive a notification that an e-mail message with the coupon code has been sent to them.

UpViral allows integration with third-party autoresponders, customer relationship managers (CRMs) and other automation tools. You can also send in referral codes in your e-mails – these can be used to turn your growing mailing lists into handy lead sources. They are equally as effective as pixel tracking when it comes to checking on the user’s behavior.

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Split A/B Testing

Split testing, as we mentioned in the article earlier, is a great way to determine which version of your campaign collateral has the best potential. Digital marketers who are experienced in digital marketing use split testing (or A/B testing) to identify the areas that need to be improved. It’s also utilized to pinpoint which of the two versions produces a better return on investment (ROI) as well as higher conversion rates.

Split testing with UpViral allows you to test and experiment with almost every aspect of your brand and product campaign such as thank you pages and landing pages, promotional e-mails and thank you pages.

Automated Fraud Detection and Security

Dealing with scams and fraudulent actions can hurt you and your business in the long run. That’s why UpViral has the right amount of security-related tools to make sure your campaign doesn’t fall victim to dishonest user behavior. There is a chance that some suspicious online users might infiltrate your campaign and attempt to cheat the system as it reaches its desired success level. This may lead to a substantial loss of generated leads and potential new customers.

To combat this, UpViral has a Fraud Center program running in the background, where it automatically checks for any questionable user action using cookies and IP tracking, and reports back what else it could find for you to review. It also lets you set up captchas for whenever suspicious activity is detected, and you may also run a blacklist that bars those who are suspected of getting in the way of your campaign. Upviral Vs Via Mail

Pop-up Builder

Although website pop-ups can be annoying, they are a great way to capture quality leads. A few pop-ups can help you get as many customers as possible in a very short time. UpViral’s built-in pop-up builder makes it easy for you to incorporate a wide range of pop-ups into your site.

You don’t need to code anything, no matter how brief it is or whether you are linking to your discount offers. All you have to do is customize, drag and drop where you wish to place a pop-up window. UpViral’s popup editor is quick and easy to access. This is unlike other marketing software that requires you to integrate with third party apps.

Social Campaign Sharing

UpViral’s ability to use social media to spread awareness and promote brands to a wider audience is part of what makes it so attractive. Nowadays, social media platforms are seen as a crucial aspect of sharing many different forms of consumable content. These platforms are where many people go online to make new friends, discover new things and get new ideas.

UpViral is aware that social media has so many untapped opportunities. UpViral makes it easy to connect with numerous social media sites and apps, including Facebook, Twitter and Instagram. What’s particularly interesting is that you also get to fully customize however you want your social sharing to look, from the overall appearance down to the number of buttons or links to social media sites.

Integrations

UpViral, like many other marketing platforms, offers seamless integrations with third-party applications. The software supports over 50 native integrations with a wide range of marketing, e-commerce, and automation-related solutions, such as e-mail marketing tools, autoresponders, and even webinar apps.

One noteworthy mention is its built-in connection to Zapier, the popular automation service that lets you integrate with thousands more apps to ease up your workflow. In addition to the easy-access integrations, UpViral also has a customizable API tool that lets you establish connections with lots more external platforms with just a few touches of code.

To get an idea of how many third-party native integrations that UpViral offers, we’ve collected a list of platforms that we could find according to the marketing software’s website:

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  • ActiveCampaign
  • Arpreach
  • Autopilothq
  • Aweber
  • Benchmark
  • BombBomb
  • Campaign Monitor
  • Campaign Refinery
  • ClickFunnels
  • Constant Contact
  • ConvertKit
  • Demio
  • Drip
  • ECX
  • EmailOne
  • Enormail
  • Ever Webinar
  • Feedblitz
  • Flowmatic
  • Fluttermail
  • Genoo
  • GetResponse and GetReponse 360
  • GotoWebinar
  • HTML Form
  • Hubspot
  • iContact
  • Infusionsoft
  • Integrately
  • Intercom
  • Kartra
  • Klaviyo
  • Klick Tipp
  • Mad Mimi
  • Mailchimp
  • MailerLite
  • MailerOne
  • Mailjet
  • MailPlus
  • Mailwizz
  • Make
  • MarketHero
  • Mautic
  • Office Auto Pilot
  • Omnisend
  • Ontraport
  • Platformly
  • Sales Autopilot
  • Salesmanago
  • Sendinblue
  • Sendlane
  • Sendpulse
  • Sendreach
  • Sendy
  • SG Autorepondeur
  • TPNI Engage
  • WebinarJam
  • Webinar JEO
  • Zoho

Pricing

UpViral offers three pricing plans, each having a wide scope of offered features tailored for different business and marketing needs. The Starter plan is ideal for those who are just starting out in marketing and want to learn more about brand and product marketing. It also includes a few tips to increase a business’s return-on-investment (ROI). While the Business tier is UpViral’s best pricing option, it is suited to established businesses and creators who have a large following. The Premium package lets you gain access to all of the platform’s features, plus its most advanced tools yet – this is ideal if you’re an expert in the viral marketing field. Upviral Vs Via Mail

To get a full gist of what you can get for each pricing plan, we’ve listed down all the details that you may need to know, including the costs and key features. Let’s start with the software’s Starter package!

1. Starter Plan $79 per month if paid monthly; $59/month if annually

These are the key features of the Starter Plan:

  • It lets you run unlimited campaigns, hold unlimited rewards to your subscribers/followers, and organize unlimited contests for better chances of generating leads
  • You can earn as many as 10,000 participants or leads.
  • It lets you manage one brand account, complete with a customizable domain and e-mail identity
  • You can also use the pop-up editor and page editor as well as pixel tracking.
  • You get e-mail support whenever you need any assistance using the platform
  • Fraud detection tools are available to alert you if any user is dishonest.

Although you might be able use some of the essential marketing functions of this plan, you cannot remove any UpViral branding or replace it with your own.

2. Business Plan – $119 monthly, $89 per month if paid annually

You can use all the tools in the Starter plan and other notable features and upgrades such as:

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  • Earn up to 25,000 leads
  • Connecting with up to three brand accounts, each with a custom domain and e-mail identity
  • Split testing using different types of collateral
  • Zapier integration as a gateway for thousands of apps and services
  • Use the public API tool to create custom integrations
  • Utilizing the countdown timer
  • Geo-tagging allows you to limit access to your content based upon where it is located.

Additionally, you’re allowed to replace all the branding material from UpViral with your own – it’s a huge upgrade from the Starter plan, which you wouldn’t get to do so otherwise.

3. Premium Plan – $299 monthly if paid monthly or $219 per month if annually

This high-end tier allows you to use and explore all the existing features from the two previous plans, with the welcome addition of priority customer support. Other significant upgrades include:

  • Over 100,000 participants or leads generated.
  • Managing up to 10 brands complete with custom domains and separate e-mail identities.

Trial Period and Money-back Policy

Still skeptical about the features and services that UpViral can offer? You can test it out for 14 days to see if it is right for you. Although the trial period is not free for those who wish to test it, they can get access to all features in each pricing plan for $1.

You can decide whether you want to continue the trial or not after the trial ends. UpViral comes with a 30-day money-back guarantee. This policy applies to the initial 30 days after you start using it. If you’re not in any way satisfied with the performance during the allotted timeslot, you may submit a support ticket from your dashboard to request a refund. Both these offers are risk-free, so there’s no need for you to worry about getting taken advantage of! Upviral Vs Via Mail

Both the pros and cons

UpViral may be known for being a contender for the best marketing solution online. But, as with all other viral marketing platforms, there are a few shortcomings as well. We’ve listed the pros and cons we could find to help you make a decision.

The pros

  • You get to run an unlimited number of viral campaigns, regardless of which pricing plan you’re subscribed to
  • You can organize and hold contest and giveaway campaigns without all the added hassle – nearly everything has been streamlined to be easy to use
  • There is a wide range of customization possibilities that you get to explore when it comes to editing campaign collaterals, from the drag-and-drop page and pop-up builders to the e-mail copy templates
  • Integrations with more than 50 apps, including all major e-mail marketing service providers, are now possible.
  • With the addition of the Zapier integration and the public API tool, the connection possibilities are endless
  • UpViral is the best mobile optimization company.
  • UpViral makes social sharing easy. You don’t have to code a thing to do it.
  • You can be sure that your viral campaign will be secure because UpViral has fraud detection and SSL certification for free.
  • Excellent customer service. Plus, you can get additional help and resources to get your campaigns moving with the Co-Pilot show.

The Cons

  • There are no built-in CRM tools in UpViral – if you want to get access to it, you would still need to integrate with third-party platforms to make it happen
  • Although the customization options are very welcome, there are limited options, particularly in terms of the number of forms available and campaign templates.
  • It can be difficult to navigate the interface, especially in certain areas of UpViral’s website like the page builder.
  • In the same light, the learning curve is quite challenging, but it’s manageable once you get a hold of what to do with the features UpViral offers

Alternatives to UpViral

UpViral isn’t the only referral marketing software you should think about. There are plenty of alternative options that offer handy functions and tools that are of the same level as UpViral, so if you believe the platform may not suit you in any possible way, you may refer to this list anytime and see which else fits you better. Upviral Vs Via Mail

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Vyper

Vyper, a marketing platform, is very similar to UpViral in almost every way. Like the latter, the former is well-regarded for letting users run viral sweepstakes and contest campaigns conveniently. It is also well-known for its ability to handle social media-based campaigns with ease, and its webhook tool which can be equally useful in generating leads.

While Vyper may be as highly acclaimed as UpViral, there are a few notable features that it cannot offer for the time being, such as the open API tool, an easy-to-explore customization interface, campaign sharing, and split testing.

Viral Loops

Although UpViral has the most powerful suite of viral marketing tools available, Viral Loops offers additional campaign options. Unlike the former, the latter lets you make use of the ambassadorship program in association with Shopify, as well as built-in integrations with hundreds more third-party applications – twice the number that UpViral has!

It also allows you to create prelaunch campaign to increase momentum and to organize giveaways and contests via Meta’s Messenger app. Although Viral Loops might seem to have more features than UpViral, there are still some issues. For example, the lack of customizations for campaigns and actions, as well as the inconvenient stats that 360-degree analysis provides, it is not as easy as other marketing platforms. Upviral Vs Via Mail

Gleam

Gleam offers the same high-quality services as UpViral in viral marketing. It’s also renowned as one of the best marketing software platforms today since its establishment in early 2013. While we can’t exactly pinpoint what makes Gleam stand out among the rest other than the fact that they have a wide range of campaigning tools and functions, we’ve been able to find out that its customer service is excellent.

We can generally say that the other features are okay. However, while there are plenty of pros to what Gleam offers, expect to have a few cons as well: the customization options are lacking, especially when it comes to forms, the analytics are too basic, and the user experience is not as friendly as other software platforms.

Conclusion

We are now at the end of this review and we can see how UpViral has been successful in launching viral marketing campaigns. It has enough tools that are suitable for not just marketing experts but also newbies, small businesses, and content creators. Though there may be some parts of the platform that may require you to get through a steep learning curve, it remains user-friendly overall.

UpViral understands that some problems require drastic measures. It has proven to be a success because of its optimized and customizable marketing strategies such as giveaways or sweepstakes. It would have been much nicer if more extra forms and templates and built-in CRM tools were added, but so far, the pros surely outweigh the cons.

We highly recommend UpViral for all your business needs.

FAQ Upviral Vs Via Mail

Is UpViral offering a free service?

UpViral currently does not offer a free trial or plan. However, you can try out the platform’s 14-day trial which only costs $1.

Does UpViral support multiple languages?

UpViral surely does! As the online world is wide enough that it encompasses many languages, the platform makes sure you get to run successful campaigns in whatever language you want to aim. English, Spanish, Portuguese, French, Malay, Korean, or Chinese – you name it, the team has it.

Can I cancel my UpViral account? If it’s possible, how can I do it?

Your UpViral subscription or account can be cancelled at any time. The 30-day money-back guarantee is not valid. If you believe the platform no longer serves your business and marketing interests, you may reach out to UpViral’s customer service team by sending an e-mail to support@upviral.com or issuing a support ticket from your dashboard. Upviral Vs Via Mail

Can I use UpViral for more than one website?

Yes! You have no restrictions when it comes to integrating UpViral services with your websites. Only thing you should be concerned about is your brand.

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